J. J. Keller & Associates Inc. is announcing key succession changes on its executive leadership team to support its continued nationwide success as the most respected name in safety and regulatory compliance.

Marne L. Keller-Krikava, the company’s current executive vice president, will succeed James J. Keller as president & CEO effective Jan. 1, 2014. Marne started working at J. J. Keller as a part-time associate when she was 12 years old and has held positions of increasing responsibility since joining the company full-time in 1990. Her career has included roles in marketing, product development, strategy/business planning, and new markets.

Rustin R. Keller will assume the role of executive vice president & COO, also effective Jan. 1, 2014. Rustin worked summers for the company beginning at the age of 12, joining J. J. Keller full-time in 1999. His career at J. J. Keller started within the online services division, with the creation of flagship services such as KellerOnline, FleetMentor, and Prospera, and most recently he has led the rapidly expanding Business Services areas. Prior to joining J. J. Keller, he completed a 2-year leadership training program with GE.

J. J. Keller is a third-generation family business, founded by John J. Keller in 1953. Marne and Rustin are both third-generation family members who have worked in nearly every area of the company during their tenure.

Jim Keller has held the role of president since 2006 and CEO since 2012 and has been named vice chairman & treasurer of J. J. Keller & Associates Inc. He will continue to serve as vice president & treasurer of the J. J. Keller Foundation as well. Robert L. Keller will continue as chairman, presiding over the company’s board of directors. He will also remain as president of the J. J. Keller Foundation.