Panther Expedited Services is rebranding itself as a full-service transportation and logistics provider, with services including ground, air, ocean and logistics.

"We help the world's leading companies manage their global supply chains, and our new brand reflects the portfolio of services we provide," said Andrew Clarke, CEO. "Our ability to lower costs and create efficiencies for customers by combining our vast transportation network, advanced web-based technology, and proven procurement practices has allowed us to quickly expand into all segments of the transportation industry."

The company is launching a new website to coincide with the rebranding, but it will hold on to the Panther name.

"After years of managing the industry's most critical shipments, we're bringing the same sense of urgency to delivery of high-value freight to and from anywhere in the world, regardless of the mode," Clarke said.

The rebranding initiative is surrounding the theme "On Time. On Target. No Exceptions," to emphasize the company's switch from focusing on managing exceptions to helping customers avoid them.

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