The public has a new appreciation for supply chains and truck drivers.

The public has a new appreciation for supply chains and truck drivers.

Photo: Roadmaster Group

When our company sent office employees home in mid-March, they thought it was only going to be for two weeks. As of this writing, they’re still at home six weeks later.

In March, third-party logistics provider Coyote Logistics asked shippers how they anticipated COVID-19 would impact their business. A month later, Coyote asked for an update. In March, 53% expected a slight to significant increase in volume, but a month later, only 28% had seen said increase. In fact, 40% reported a significant reduction in volume.

Models for how COVID-19 cases and deaths will be affected by the gradual re-opening of our economy are all over the map as I write this, although even the most optimistic are saying they will rise as the nation gets back to work.

In short, we know a lot more now about the COVID-19 pandemic than we did when I was writing my editorial a month ago – but there’s still a lot we don’t know.

The word “unprecedented” has been overused, but it means we simply don’t have much past experience to draw on in figuring out how the trucking and logistics industry will be affected in the coming months.

I have no doubt that many trucking companies will not make it through this crisis. Others will get through it having learned valuable lessons about flexibility, creativity, preparedness, and perseverance.

Deborah Lockridge

Deborah Lockridge


For now, let’s take a longer-term look and think about how trucking might look different on the other side of this crisis. Here are four things I believe we’ll see going forward:

1. Changes to supply chains

The pandemic has highlighted weaknesses in supply chains. That started showing up early in the pandemic, as needed supplies and parts from China were not available due to their efforts to contain the novel coronavirus outbreak. You need look no further than empty toilet-paper shelves to see how our just-in-time practices of using trucks as rolling inventory can cause problems.

2. Increased adoption of technology

Technology could help make the supply chain both more flexible and more efficient. It could help fleets both large and small keep trucks loaded and moving, even when rates are in the toilet as they are as of this writing. Artificial intelligence, machine learning, and predictive analytics can be used to improve visibility for shippers, carriers, and brokers. Fleets are using technology such as paperless bills of lading and virtual online training to help drivers with social distancing, and there’s no reason not to continue.

3. More telecommuting

I’ve worked from home since 1998, two time zones away from the home office, so I know it’s possible. And it’s a lot easier today than it was then, when we were overnighting packages of floppy disks, printed manuscripts and slides across the country. A number of fleets have told me they will be re-evaluating their work-from-home policies with an eye toward more flexible arrangements as a permanent fixture.

4. A continued push toward sustainability

There are concerns that the pandemic will derail global efforts to address climate change, as international meetings related to climate have been disrupted and governments are coming under pressure to postpone regulatory measures. But I’m not seeing any signs that a push to lower-emissions commercial vehicles is slowing. We’re still regularly getting news announcements of the latest developments. A couple of big ones you can read about in Hotline: Daimler and Volvo have teamed up to work on fuel-cell technology, and California plans to vote in late June on a more ambitious draft of its rules pushing zero-emissions truck deployment.

There’s an opportunity for governments to include incentives for those creating and buying these technologies in economic stimulus measures post-COVID-19. And sights such as dolphins swimming in the canals of Venice and NASA’s report that NO₂ pollution in the Northeast was 30% lower in March than recent averages, could inspire people with the knowledge of what’s possible.

From the May 2020 issue of Heavy Duty Trucking

About the author
Deborah Lockridge

Deborah Lockridge

Editor and Associate Publisher

Reporting on trucking since 1990, Deborah is known for her award-winning magazine editorials and in-depth features on diverse issues, from the driver shortage to maintenance to rapidly changing technology.

View Bio