Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

WIT Names J.B. Hunt's Simpson 2023 Influential Woman in Trucking

Shelley Simpson, president of J.B. Hunt Transport Services, was honored as the 2023 Influential Woman in Trucking by the Women In Trucking Association.

WIT Names J.B. Hunt's Simpson 2023 Influential Woman in Trucking

Shelley Simpson, president, J.B. Hunt Transport Services, was picked by the the Women In Trucking Association as the 2023 Influential Woman in Trucking. She was announced as the winner during the WIT Accelerate! Conference & Expo in Dallas, Texas.

Photo: WIT

3 min to read


The Women In Trucking Association presented Shelley Simpson, president, J.B. Hunt Transport Services, with its 2023 Influential Woman in Trucking award. The winner was announced during the WIT Accelerate! Conference & Expo in Dallas, Texas, followed by the panel discussion, Unstoppable Women in Trucking You Must Know About.

The award is sponsored by Daimler Truck North America and recognizes the achievements of female role models and trailblazers in the trucking industry.

Ad Loading...

Finalists for the 2023 award included:

  • Tori Blake, chief financial officer and co-owner, Western Logistics Express and WLX

  • Megan Ferguson, vice president of end-to-end delivery acceleration, Walmart

“Shelley’s passion and leadership for this field, including her commitment to expanding gender diversity in transportation, have been evident throughout her nearly 30-year career,” said Jennifer Hedrick, WIT president and CEO.

Simpson’s Trucking Career

Simpson’s career at J.B. Hunt reflects the company’s continued progression as an innovative leader in the transportation and logistics industry, WIT said.

Since joining J.B. Hunt as an hourly customer service representative. Since then she has held multiple positions for business segments across the company, including most recently serving as chief commercial officer and executive vice president of people and human resources.

Ad Loading...

In 2007, Simpson was named president of Integrated Capacity Solutions, a business unit she helped create. While continuing to develop ICS, Simpson assumed sales and marketing executive responsibilities in 2011 and was appointed chief marketing officer. She took on additional leadership in 2014 as president of J.B. Hunt’s Truckload business segment, helping improve the efficiency of the company’s fleet.

Chief Commercial Officer

Simpson was named chief commercial officer in 2017 and led the strategic direction of marketing, sales, customer experience, and external product development, including J.B. Hunt 360, the company’s technology platform for freight matching and operational efficiency. As the company evolved J.B. Hunt 360 and its technology-driven services, Simpson was also responsible for commercializing them on a global scale as the leader of international services.

In 2020, she was named executive vice president of people and human resources and began leading the company’s efforts to create a more inclusive culture and work environment.

J.B. Hunt President

Simpson was named president in 2022 and currently provides management and performance oversight for all company business units, in addition to emerging technology, developing services, and people and human resources.

Simpson serves on the board of multiple organizations, including the Mercy Health Foundation and the Dean’s Executive Advisory Board for the Sam M. Walton College of Business at the University of Arkansas. She also serves on the DSA Selection Committee for the Council of Supply Chain Management Professionals.

Ad Loading...

Other Awards

Throughout her career, Simpson has garnered various awards, including:

  • In 2016, she received the Distinguished Woman in Logistics award by Women In Trucking and was named 2017 ATHENA Woman of the Year at the NWA Business Women’s Conference.

  • In 2020, Simpson received the Power50 Award by the National Diversity Council and was named a 2020 Top Influencer by Arkansas Money & Politics.

  • In 2021, she was named one of the Top 100 Women in Supply Chain by Supply Chain Digital and has been named one of the top 100 HR Professionals by the National Diversity Council in 2022.

  • She recently received the 2022 Woman of the Year in Innovation award by the Women’s Foundation of Arkansas and the Excellence in Free Enterprise Award from Economics Arkansas.

Originally from Russellville, Arkansas, Simpson graduated from the University of Arkansas with a bachelor’s degree in marketing.

More Fleet Management

Daimler-Class8 partnership.
Fleet Managementby News/Media ReleaseFebruary 2, 2026

DTNA Partners with Class8 to Expand Digital Services for Freightliner Owner-Operators

A new partnership brings free wireless ELD service plus load optimization and dispatch planning tools to fourth- and fifth-generation Freightliner Cascadia customers, with broader model availability planned through 2026.

Read More →
SponsoredFebruary 1, 2026

Reducing Fleet Downtime with Advanced Diagnostics

This white paper examines how advanced commercial vehicle diagnostics can significantly reduce fleet downtime as heavy duty vehicles become more complex. It shows how Autel’s CV diagnostic tools enable in-house troubleshooting, preventive maintenance, and faster repairs, helping fleets cut emissions-related downtime, reduce dealer dependence, and improve overall vehicle uptime and operating costs.

Read More →
SponsoredFebruary 1, 2026

Stop Watching Footage, Start Driving Results

6 intelligent dashcam tactics to improve safety and boost ROI

Read More →
Ad Loading...
M&A illustration with Werner and FirstFleet logos
Fleet Managementby Deborah LockridgeJanuary 29, 2026

Werner Expands Dedicated Fleet Nearly 50% With FirstFleet Acquisition

The $283 million acquisition of FirstFleet makes Werner the fifth-largest dedicated carrier and pushes more than half of its revenue into contract freight.

Read More →
Bobit Business Media B2X Rewards.
Fleet Managementby News/Media ReleaseJanuary 29, 2026

Bobit Business Media Launches B2X Rewards Engagement Program

B2X Rewards is a new, gamified rewards program aimed at driving deeper engagement across BBM’s digital platforms, newsletters, events, and TheFleetSource.com.

Read More →
Trucking Trends series graphic
Fleet Managementby Deborah LockridgeJanuary 29, 2026

AI is Reshaping Trucking in 2026, from the Back Office to the Shop

Trucking’s biggest technology shifts in 2026 have one thing in common: artificial intelligence.

Read More →
Ad Loading...
Column graphic illustration with Deborah Lockridge head shot and a small fleet truck in the background
Fleet Managementby Deborah LockridgeJanuary 27, 2026

Why Small Trucking Fleets Are Still Standing [Commentary]

Why discipline, relationships, and focus have mattered more than size for smaller trucking fleets during the freight recession.

Read More →
Fleet Managementby Deborah LockridgeJanuary 23, 2026

Cargo Theft Is Surging. A Bill in Congress Could Help. [Video]

Cargo theft losses hit $725 million last year. In this HDT Talks Trucking Short Take video, Scott Cornell explains how a bill moving in Congress could bring federal tracking, enforcement, and prosecutions to help address the problem.

Read More →
CargoNet infographic showing 2025 cargo theft trends
Fleet Managementby Deborah LockridgeJanuary 22, 2026

Cargo Theft Losses Jump 60% in 2025 as Criminals Target Higher-Value Freight

Cargo theft activity across North America held relatively steady in 2025 — but the financial damage did not, as ever-more-sophisticated organized criminal groups shifted their cargo theft focus to higher-value shipments.

Read More →
Ad Loading...
Phillips Connect -- McLeod smart trailer TMS.
Fleet ManagementJanuary 22, 2026

Phillips Connect, McLeod Integrate Smart Trailer Data into TMS Workflows

A new partnership between Phillips Connect and McLeod allows fleets to view trailer health, location, and cargo status inside the same McLeod workflows used for planning, dispatch, and execution.

Read More →