Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Shell Introduces Rotella Fuel Card

The new Shell Rotella Fuel Card will offer savings and benefits to drivers.

Shell Rotella Fuel Card.

The new Shell Rotella Fuel Card offers Enhanced Fuel Management Solutions and other benefits for fleets.

Photo: Shell Rotella

3 min to read


Shell Rotella has announced the launch of the new Shell Rotella Fuel Card in conjunction with the Multi Service Fuel Card. Shell said the new the card offers savings and benefits designed to meet the needs of fleet and owner-operator drivers across the United States and Canada. 

New Features and Benefits

The new fuel card offers a comprehensive solution for significant fuel savings designed to enhance every aspect of fuel management for fleets, according to Shell. Cardholders will earn up to one MyMilesMatter mile per gallon purchased using the Shell Rotella Fuel Card.

Ad Loading...

"This is a milestone for Shell Rotella as we introduce the new Shell Rotella Fuel Card, a testament to our unwavering commitment to providing more for fleets and owner-operators," said Leigha Hughes, fleet sector marketing manager. "An important goal with this card is to empower fleets with tools and benefits that directly support and reward their hard work and dedication.”

Among the new features on the fuel card are:

  • Savings at the Pump: Cardholders can enjoy an average savings of 45 cents per gallon off the credit price at participating locations. The savings are based on actual discounted gallons purchased by all Multi Service Fuel Card customers in 2024. Actual savings by customers will vary.

  • Nationwide Acceptance: The Shell Rotella Fuel Card is accepted at more than 8,900 locations across the United States and Canada.

  • Mobile Transparency: Leveraging the Multi Service Fuel Card mobile app alongside the Shell Rotella Fuel Card provides even more opportunity for savings and convenience. Drivers gain visibility to the most up-to-date diesel pricing across the network while trip planning while fleet managers can access transaction history and manage cards and users on the go.

  • Earn More: For every gallon purchased using the Shell Rotella Fuel Card, users earn up to one MyMilesMatter point, which can be redeemed for gift cards and Shell Rotella branded merchandise.

  • Generous Credit Lines and Dedicated Account Management: To support business growth, the Shell Rotella Fuel Card offers multiple credit options and dedicated account management, ensuring that each customer receives personalized support and solutions tailored to their needs.

  • Premium Customer Service: Available 24/7, the customer service team is dedicated to providing the support needed quickly and efficiently, ensuring a smooth experience for cardholders.

  • Flexible and Insightful Billing Options: The card offers flexible billing statements, departmental billing to streamline accounting, and consolidated billing for a comprehensive overview of fuel expenses, all designed to support business operations.

  • Advanced Fraud Protection: The Shell Rotella Fuel Card provides added protection at the pump from skimmers with One-Time PIN functionality through the mobile application.

  • Enhanced Fuel Management Solutions: With features that enable the authorization of non-fuel items and set spend limitations, the Shell Rotella Fuel Card offers comprehensive fuel management solutions. Additionally, InstaMoney Checks provide a secure way for drivers to access cash for lumpers, repair shops, or tows.

Ad Loading...

New customers can activate their Shell Rotella Fuel Card via an online account. The program offers easy account management through the Shell Rotella Fuel Card platform and comprehensive training via online videos, ensuring users can easily maximize their fuel card benefits.

More Fuel Smarts

Video still of Volvo's Duane Tegels explaining the Volvo D13 diesel engine for EPA 2027 emissions
Equipmentby Deborah LockridgeSeptember 16, 2026

How Volvo Updated Its D13 for EPA 2027 [Watch]

Volvo’s updated D13 promises lower emissions without sacrificing performance or fuel economy. Take a closer look at what changed inside the engine in this HDT Spotlight video.

Read More →
Collage of fuel options for trucks - renewable diesel, renewable natural gas, diesel, and electric
Fuel Smartsby StaffSeptember 15, 2026

Diesel Price Spike Shortens Payback for Natural Gas Trucks, Report Says

Energy Vision estimates fleets could recover the higher purchase price of an RNG-fueled Class 8 tractor in 1.3 to 2.8 years under current fuel-price scenarios.

Read More →
Illustration showing the Calstart, Forth, and Catalyst Mobility logos
Fuel Smartsby StaffSeptember 14, 2026

Calstart Becomes Catalyst Mobility, Reflecting Broader Focus

Calstart is now Catalyst Mobility, reflecting the nonprofit’s growing national role in clean transportation, including zero-emission trucks, infrastructure and incentive programs.

Read More →
Ad Loading...
Illustration with oil wells, dollar bills, and a diesel fuel pump
Fuel SmartsSeptember 9, 2026

Record Diesel Prices Squeeze Trucking Fleets

Average U.S. diesel prices have climbed to nearly $6 a gallon, surpassing the 2022 record as tight refinery capacity and Middle East disruptions keep fuel costs elevated.

Read More →
A red engine part
SponsoredSeptember 9, 2026

How Fuel Delivery Shapes Engine Performance

Fuel delivery depends on more than what happens at the injector. For fleet, maintenance and technical professionals, looking at the full path from pump to injector can provide useful context for understanding engine performance.

Read More →
Port of Newark EV truck charging station.
Equipmentby News/Media ReleaseSeptember 8, 2026

East Coast Port Launches $45M Electric Truck Push

The Port Authority of New York and New Jersey announced millions in incentives for zero-emission drayage trucks, yard tractors, and new charging hubs near the port.

Read More →
Ad Loading...
Fuel Smartsby StaffAugust 31, 2026

California Bill Could Shed Light on Electric Truck Prices

Why do battery-electric Class 8 trucks remain so expensive? A California bill headed to Gov. Gavin Newsom would give fleets and state agencies more visibility into what manufacturers charge.

Read More →
Illustration of Freightliner Cascadia on highway with engine cutaway
Equipmentby Deborah LockridgeAugust 27, 2026

Detroit Opens Orders for EPA 2027 Engines

Detroit isn’t starting from scratch to meet EPA 2027 diesel emissions standards. Its Gen 6 DD13 and DD15 engines keep much of today’s platform while updating the fuel and aftertreatment systems.

Read More →
Group of people and zero-emission trucks during ceremony announcing a West Coast ZEV corridor.
Fuel Smartsby News/Media ReleaseAugust 26, 2026

Zero-Emission Truck Corridor Planned for West Coast

California, Oregon, Washington, British Columbia and Baja California are coordinating plans for truck charging and hydrogen fueling from Canada to Mexico.

Read More →
Ad Loading...
YouTube thumbnail showing Kenworth T880e electric truck and KW marketing director Kyle Kimball.
Equipmentby Deborah LockridgeAugust 25, 2026

A Closer Look at Kenworth’s Electric T880E Vocational Truck [Video]

Learn more about Kenworth's T880E battery-electric vocational truck at the Paccar Technical Center, including its range, applications, upfitting considerations, and PTO options, in this HDT Spotlight video.

Read More →