Related: Class 8 Orders Stayed Hot in March
FTR: Trailer Orders Jump in March, but Demand Still Lags
March trailer orders posted an unexpected monthly jump, but demand still trails historical norms as fleets prioritize power units over trailing equipment.

Although trailer sales are picking up, FTR said most purchases are replacement driven.
Great Dane
U.S. trailer demand came in stronger than expected in March. According to FTR, net orders rose 36% month over month to 18,045 units.
The increase runs counter to typical seasonality, which usually sees orders fall about 20% from February to March.
Even with the gain, orders were down 15% year over year and remained below the 10-year March average of 20,276 units.
For the current order season (September 2025 through March 2026), trailer orders are down 19% year over year and off 15% year to date.
Builds Rise but Reflect Ongoing Production Discipline
Trailer production also moved higher in March, with builds increasing 15% month over month to 17,501 units. However, output was still 1% below the same month last year, with year-to-date builds also trailing 2025 levels by 1%.
According to FTR, the data points to continued production discipline among manufacturers as they manage softer demand conditions.

FTR said that persistent headwinds continue to limit trailer demand, including elevated steel and aluminum costs, trade uncertainty and high financing costs.
FTR
FTR said the recent uptick in orders has not signaled a broader demand recovery. Instead, trailer purchases remain largely replacement driven as fleets continue to operate with excess trailer capacity.
At the same time, stronger Class 8 truck demand is drawing a greater share of fleet investment. Improving asset utilization, firmer rate expectations, and clearer pricing tied to tariffs and upcoming EPA 2027 NOx regulations are driving earlier-cycle truck orders.
Cost Pressures and Uncertainty Weigh on Outlook
FTR noted that persistent headwinds continue to limit trailer demand, including elevated steel and aluminum costs, trade uncertainty, high financing costs, and constrained capital spending.
Those factors are keeping orders relatively subdued despite improving freight conditions, leaving trailers a lower priority in fleet capital allocation decisions.
More Equipment

Kodiak Lines Up Fleets for Driverless Trucking
An agreement for 75 trucks, a new Texas freight lane, and progress on safety validation move Kodiak closer to its planned driverless highway launch.
Read More →
How GP Transco Builds Fuel Savings a Fraction at a Time
Aerodynamic specs, solar panels, and driver incentives help GP Transco turn small efficiency gains into savings it can reinvest in its people.
Read More →
More Trailer Data Through the Same Seven-Way [Video]
Can trucking’s standard seven-way connector handle more cameras and trailer data? Grote’s Adam Slade shows HDT how the company is using new technology with its 4See trailer system, not only to add a new backup camera but also to expand other capabilities — without adding another connection.
Read More →
Grote: More Cameras, Same Seven-Way Connector
The next-generation 4See rear-view backup camera from Grote uses the standard seven-way connector and supports additional cameras and other trailer data.
Read More →
Trucks at ATA's 2026 MC&E in Charlotte, North Carolina [Photos]
From rigs decked out in patriotic America's 250 paint schemes to autonomous trucks and more, check out these photos from ATA's 2026 Management Conference & Exhibition.
Read More →
Help HDT Find Trucking’s Top Products
Have you come across a new product that could make a difference for trucking fleets? Nominate it for HDT’s 2027 Top 20 Products Awards by November 9.
Read More →
Volvo Unveils New VNX Heavy-Haul and Vocational Truck
Volvo Trucks has launched the VNX, a new vocational truck also available as a tractor in day cab and two sleeper configurations, with one heavy-haul model. The Volvo VNX is powered by Volvo's D13 platform, which delivers up to 540 horsepower and 1,950 pound-feet of torque and is EPA 2027-compliant.
Read More →How GP Transco Cuts Trucking Fuel Costs, a Tenth of a Gallon at a Time
What’s another tenth of a mile per gallon worth? GP Transco shares how equipment upgrades and driver coaching turn small gains into meaningful fuel savings.
Read More →
Electric Yard Tractors Move Beyond Pilots
Operating-cost savings have overtaken sustainability goals as the leading reason surveyed fleets are adopting battery-electric terminal tractors, according to new NACFE research.
Read More →
Continental Introduces New Regional Truck Tires
Continental says its new Generation 5 steer and drive tires for regional operations offer longer tread life, with estimated mileage gains of 22% and 19%, respectively.
Read More →
