Michelin Man on the Campaign Trail

The Michelin Man wants your vote as he campaigns to become the favorite icon of consumers.

A contest sponsored by Advertising Week in New York City, was created by the American Association of Advertising Agencies to recognize the contributions of advertising to the economy.
In the lead up to the election showdown, the Michelin Man and other nominated icons launched their campaigns in New York earlier this month.
Votes can be cast online until Sept. 3, 2004, at: http://promotions.yahoo.com/advertisingweek_2004/static/iconpoll.html
The Michelin Man will do battle with 25 other brand icons including the Energizer Bunny, Tony the Tiger, Ronald McDonald and the Aflac duck.
Born in 1898, the Michelin Man (named Bibendum in other parts of the world) is renowned as the face of Michelin throughout the world.
The Michelin Man has strong credentials for the Favorite Icon award, having already been voted as the "Best Logo of the Century" in 2000 by a panel of advertising experts in a competition organized by the Financial Times.
The Michelin Man is an international icon who is represented in 170 countries around the world. He has been a popular figure with U.S. television viewers in recent years thanks to a series of starring roles in Michelin's commercials and appearances at multiple events including major commercial trucking shows.
Headquartered in Greenville, S.C., Michelin North America (http://www.michelintruck.com) employs 23,920 and operates 21 plants in 17 locations.