"ATA and MADD share a common goal of reducing injuries and fatalities on our nation's highways, the trucking industry's workplace," ATA President and CEO Bill Graves said. "We welcome the opportunity to support their efforts to remove drunk drivers from our roads."
MADD's Campaign consists of a three-tiered approach to ending drunk driving including support for:
* High-visibility law enforcement activities such as sobriety checkpoints,
* Mandatory ignition interlock devices (in-car breathalyzers) for convicted drunk drivers, and
* The development of passive technology for cars that will detect blood alcohol level and prevent the vehicle from being operated if the driver is impaired.
"MADD is pleased to have ATA's support for this important initiative to save lives and eliminate drunk driving," added MADD National President Jan Withers. "Each year in the U.S., nearly 11,000 people die and more than 350,000 are injured in drunk driving crashes, but with the help of partners like ATA, the campaign holds the promise of safer roadways for American families."