Goodyear Tire & Rubber Company announced the winner of the 41st Goodyear Highway Hero Award: J.B. Hunt Transport driver Adam Medley.

On July 28, 2024, while driving on County Road A in Green Lake, Wisconsin, Medley noticed what appeared to be road debris. As he drew closer, he realized it was a person lying in the roadway. Medley pulled over, helped the individual to safety, and contacted police, who arrived shortly after.

Highway Hero Program

The Highway Hero program was established in 1983 to recognize commercial truck drivers in the U.S. and Canada who demonstrate courage beyond their regular duties. Drivers are nominated annually by the trucking community, with winners chosen by an independent panel of industry judges.

Recognition from Industry Leaders

“In a moment where every second counted, Adam put the safety of others first,” said Nick Hobbs, chief operating officer at J.B. Hunt.

“His quick response shows the professionalism and dedication drivers bring to the road every day,” added Joe Burke, vice president, Goodyear North America Commercial.

Award Honors

Medley will receive a cash prize and an exclusive ride on the Goodyear Blimp, which is celebrating its 100th anniversary in 2025.

About the Award

The Highway Hero Award highlights the critical role commercial drivers play in roadway safety. Over its 40-year history, the program has recognized drivers whose actions reflect the values of the industry. To learn more about the Highway Hero Award, visit the Goodyear newsroom to view exclusive content and read about former winners.