The American Trucking Associations announced its Women in Motion Mentorship Program, which is intended to foster the growth and development of women in the transportation industry.

The mentorship program will be launched during ATA's Management Conference & Exhibition, scheduled for Oct. 14 - 17 in Austin, Texas. As part of the conference, ATA will host a mentor-mentee mixer event, providing mentors and mentees with an ideal setting to connect and begin cultivating valuable relationships.

ATA said it aims to create an inclusive environment where experienced leaders can inspire and guide the next generation of women leaders.

“As a mentor, you not only have the chance to give back and make a positive impact on someone's life but also to learn and grow from the experience,” said Women in Motion Co-Chair Sarah Rajtik, ATA executive vice president of human resources, operations, and industry affairs. “Through mentorship, we can collectively empower the next generation of women leaders and shape a brighter future for our industry.”

The Women in Motion Mentorship Program is looking for professionals in various roles within the industry, including drivers, dispatchers, managers, technicians, executives, HR professionals, meetings professionals, and lawyers, and invites individuals to join as mentors. ATA encourages mentors to share their wisdom with aspiring women professionals seeking guidance, support, and encouragement.

The Women in Motion Mentorship Program offers mentors what ATA calls a “unique opportunity to have a lasting impact on the personal and professional journeys of their mentees.”

By participating as a mentor, the association explained, individuals can shape the future of the transportation industry by nurturing talent and empowering young women to overcome challenges and seize opportunities.

“Moreover, active involvement in the mentorship program contributes to fostering a more inclusive and supportive environment that values and embraces women at all levels,” ATA said in a press release.

More information about becoming a mentor is available at https://www.trucking.org/wim-mentors-mentees. ATA said the application process is simple and encourages all successful, experienced women professionals passionate about sharing their knowledge and expertise to submit their applications.