Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Penske's Next-Generation AI Platform Gives Insights Down to Vehicle Level

Penske's next-generation Catalyst AI leverages more than 100 billion data points, more than 300 simultaneous models, and machine-learned fleet simulations to deliver trucking insights and real time benchmarking down to the vehicle level.

Penske's Next-Generation AI Platform Gives Insights Down to Vehicle Level

Catalyst AI is embedded within Comparative Insights, a feature of Penske’s Fleet Insight digital platform.

Photo: Penske

3 min to read


Penske Truck Leasing unveiled the next generation of its Catalyst AI artificial intelligence fleet management platform. The updated version adds more granular insights to the fleet-level visibility and benchmarking in the original platform.

Ad Loading...

Built specifically for commercial transportation, Catalyst AI applies machine learning (a type of AI) to turn its rich vehicle data sets into faster, more strategic decision-making for trucking companies.

Ad Loading...

Catalyst AI was built to meet a fundamental need in modern operations: how to take the right action, at the right time, from the right data. It now offers granular insights that allow real-time benchmarking and diagnostics at the individual vehicle and hub level.

The new Catalyst AI allows users to focus on specific metrics that matter most to their business, such as fuel efficiency, maintenance costs, and utilization.

Photo: Penske

The update introduces four core enhancements designed to make that possible:

  • Fantasy Fleet: Offers a new comparison set made up of top-performing vehicles most similar to each vehicle in the user’s fleet, helping them find gaps and elevate performance.

  • Vehicle-level Comparison: Enables users to compare individual vehicles to pinpoint performance differences, helping identify where targeted adjustments can drive better results.

  • Hub-level Comparison: Allows users to assess operations by location and uncover opportunities for improved efficiency at the local level.

  • Impacting Metrics: Gives users the ability to focus on specific metrics that matter most to their business, such as fuel efficiency, maintenance costs, and utilization.

“We’ve enhanced the platform’s ability to surface trends, benchmark at the vehicle level, and identify meaningful outliers across fleets and facilities,” said Art Vallely, president of Penske Truck Leasing. “Built in-house, the platform was designed to help our customers spend less time chasing data and more time improving performance."

The new version of Catalyst AI allows users to assess operations by hub and uncover opportunities for improved efficiency at the local level.

Photo: Penske

Catalyst AI is embedded within Comparative Insights, a feature of Penske’s Fleet Insight digital platform. While fleet-level insights remain free to customers, new Comparative Insights Premium unlocks deeper comparisons and access to the new Fantasy Fleet, available with a 30-day free trial.

Ad Loading...

The Technology Behind the Intelligence

Fantasy Fleet offers a new comparison set made up of top-performing vehicles most similar to each vehicle in the user’s fleet.

Photo: Penske

Since Catalyst AI launched in 2024, the platform has grown to support thousands of users.

“Catalyst AI now analyzes over 100 billion data points annually,” said Tim Haynes, vice president of digital and customer data at Penske. 

“We’ve engineered a system that runs more than 300 models in real time, delivering comparison logic, trend detection, and scoring that is both scalable and immediate. This release reflects the technical backbone required to help fleets benchmark smarter and respond faster.”

“Catalyst AI gives fleet managers the data they need at their fingertips to run the operation and know exactly where they stand,” said Brian Harper, fleet operations leader at Darigold, an early adopter of the platform. “It lets us see how we’re performing against the market in real-time.

“The data surfaced through Catalyst AI has already supported internal reporting and opened opportunities to reduce costs and reevaluate how we measure success.”

Ad Loading...

Learn more about Catalyst AI and artificial intelligence:

More Fleet Management

ATA President Chris Spear.
Fleet Managementby Jack RobertsMarch 17, 2026

ATA’s Spear Warns Fuel Prices, Trade Policy, and Global Conflict Could Stall Trucking Recovery

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.

Read More →
Illustration of author headshot with black-and-white old-fashioned rig in the background

New Entrants, Chameleon Carriers, and Safety: Is It Too Easy to Start a Trucking Company?

More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeMarch 12, 2026

Fleet Managers Invited to Apply for Exclusive HDT Exchange Event

HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.

Read More →
Ad Loading...
DAT iPhone Widget.
Fleet Managementby News/Media ReleaseMarch 12, 2026

DAT Launches iPhone Widget to Help Owner-Operators Find Loads Faster

New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.

Read More →
Optimal Dynamics Scale screen shot
Fleet Managementby News/Media ReleaseMarch 12, 2026

Optimal Dynamics Launches AI System to Help Carriers Choose Better Freight

Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.

Read More →
DAT March 2026 trucking conditions.
Fleet Managementby Jack RobertsMarch 12, 2026

DAT: Flatbed Demand Climbs as Van and Reefer Rates Soften

DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.

Read More →
Ad Loading...
YouTube thumbnail with Mike Roeth of NACFE saying "NACFE's Messy Middle: Which Fuel Wins?"
Fuel Smartsby Deborah LockridgeMarch 11, 2026

Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]

NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.

Read More →
Illustration of crowded New York street overlaid with dollar signs
Fleet Managementby Deborah LockridgeMarch 11, 2026

Federal Court Lets NYC Congestion Pricing Continue

A federal court ruling allows New York City’s congestion pricing program to continue, leaving truck tolls in place for fleets delivering into Manhattan.

Read More →
Fontaine Modification Access365
Fleet Managementby News/Media ReleaseMarch 10, 2026

Fontaine Modification Launches Real-Time Truck Modification Tracking Portal

Fontaine Modification has introduced a new customer portal designed to give fleets real-time visibility into the truck modification process, addressing one of the most common questions fleet managers face: “Where’s my truck?”

Read More →
Ad Loading...
FTR Tucking Conditions March 2026.
Fleet Managementby Jack RobertsMarch 10, 2026

FTR: Trucking Conditions Index Climbs to Highest Level Since 2022

Strong freight rates, rising volumes and tighter capacity push trucking conditions higher, though diesel prices could temper gains in the near term, FTR cautions.

Read More →