Sales for heavy-duty commercial vehicles are seeing a slow recovery as expected
, according to the latest edition of FTR Associates' North American Commercial Truck & Trailer Outlook.
While the firm does anticipate orders to regain some of the ground lost, FTR believes 2010 production will fall 30 percent below 2008 levels. FTR said its original prediction of a 47 percent drop for 2009 has not changed.
"While the near-term picture is becoming clearer every day, there is an unusual amount of uncertainty with regard to 2011 and beyond," said Eric Starks, president of FTR. "We are in an unprecedented economic situation where past performance does not necessarily provide relevant guideposts. The range of possible outcomes is still very wide, with either a continued slow recovery or a faster snap-back both quite possible. We are therefore urging our subscribers to remain flexible with regard to their 2011 planning at this time."
The North American Commercial Truck & Trailer Outlook report features in-depth analysis of the Commercial Vehicle industry, including forecasts for Class 8 and medium-duty trucks as well as semi-trailers. The analysis includes FTR's "Economically Derived Demand" analysis, which looks at underlying equipment demand based on economic and freight trends.
Heavy-Duty Orders Recovering Slowly
Sales for heavy-duty commercial vehicles are seeing a slow recovery as expecte
More Fleet Management

Volvo’s Quiet Confidence Turns into a Full-Throated Bet on the Future
After years of steady, methodical progress, Peter Voorhoeve says the OEM’s latest lineup isn’t just evolutionary. It’s delivering real, measurable gains for fleets right now.
Read More →
BeyondTrucks Targets Rate Complexity with New AI RateAgents
BeyondTrucks says its new RateAgents can turn plain-language rate logic into working code, starting with fuel surcharges — a critical but notoriously complex piece of carrier revenue.
Read More →
Volvo Sees Market ‘Tipping Point’ as New VNL Orders Surge
Soft freight conditions persist, but aging fleets, strong order intake, and new-product momentum signal a more optimistic second half of 2026, Volvo Trucks North America says.
Read More →
Cargo Theft’s New Playbook: Strategic Fraud, Double Brokering, and Cybercrime Hit Trucking
Cargo theft is evolving from regional smash-and-grab operations to sophisticated fraud schemes. Strategic theft now accounts for roughly a third of cargo crime, with incidents rising sharply in recent years. Here’s how the schemes work — and what fleets can do to protect themselves.
Read More →
HDT Honors the Best New Products of 2025 at TMC [Photos]
Heavy Duty Trucking's Top 20 Products awards recognize the best new products and technologies. Check out the award presentations at the 2026 Technology & Maintenance Council annual meeting.
Read More →
Detroit Engines: Trusted Performance, Built for What's Next
The Detroit® Gen 6 engine platform proves that real progress doesn’t require a complete redesign. Built on 20 years of trusted technology, these engines are designed for efficiency, stronger performance, and greater reliability than before. And they do it all while complying with 2027 EPA standards on every mile.
Read More →
Q&A: What's Real in Advanced Truck Tech? ACT Expo's Erik Neandross Weighs In
The 2026 ACT Expo is focusing heavily on what organizer Erik Neandross calls trucking's digital frontier. This interview excerpt dives into artificial intelligence, zero-emission vehicles, and tips to make sense of it all.
Read More →
Trucking's Digital Frontier: AI, Connected Vehicles, Alternative Fuels and More
There's an amazing amount of new technology for trucking out there. For fleets, the challenge is figuring out what’s real, what’s hype, and what’s worth investing in.
Read More →
What's Real in Advanced Truck Technology? ACT Expo's Erik Neandross Weighs In
Artificial intelligence, the software-defined vehicle, telematics, autonomous trucks, electric trucks and alternative fuels, and more in this HDT Talks Trucking interview
Read More →
ACT: Trucking Volumes Rise, Capacity Tightens as Fuel Prices Cloud Outlook
ACT Research data shows volumes hitting a four-year high and supply-demand balance strengthening, but higher oil prices are undercutting tariff relief and tempering optimism.
Read More →
