Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

GPS Trackit Buys Zonar, Creating More Comprehensive Fleet Platform

GPS Trackit has acquired Zonar Systems Inc. from Continental, creating a broader fleet platform of telematics, Internet of Things and cloud-based solutions.

GPS Trackit Buys Zonar, Creating More Comprehensive Fleet Platform

Zonar will now operate as part of GPS Trackit.

Image: HDT Graphic

2 min to read


GPS Trackit has acquired Zonar Systems Inc., which will operate as part of the GPS Trackit portfolio.

Continental, which bought a majority stake in Zonar in 2016, announced it’s selling the smart fleet management provider to GPS Trackit, a video and fleet telematics company offering cloud-based, Internet of Things fleet solutions and GPS tracking. 

Ad Loading...

Details of the transaction, including financial terms, are not being disclosed.

The deal follows Continental’s Group Sector Automotive strategy, announced last year, centered around focusing on its core strengths and streamlining its business operations.

More About Zonar and GPS Trackit

Founded in 2001, Zonar provides fleet health and safety solutions. It received an HDT “Nifty Fifty” award in 2007 for its Electronic Vehicle Inspection Report System, which used a handheld tool to help drivers do better pretrip inspections. 

Ad Loading...

The company moved into engine diagnostics, telematics, electronic logging devices, and other electronic fleet management products.

For instance, earlier this year, Zonar was awarded a California Air Resource Board executive order for Clean Truck Check on-board emissions diagnostic testing. 

Together, the two companies will be able to offer a comprehensive platform that serves fleets of all sizes, delivering telematics and cloud-based solutions.

GPS Trackit is a portfolio company of Inverness Graham, a Philadelphia based buyout firm that acquires innovative companies where technology is transforming traditional industry.

“By combining our strengths, such as our best-in-class video platform, with Zonar’s advanced technologies and industry expertise, we are poised to create unparalleled value for our customers and further disrupt the market as two industry leaders in overall customer satisfaction,” said GPS Trackit CEO Charles Kriete.

Ad Loading...

Zonar CEO Michael Gould called GPS Trackit “a pioneering force in cloud-based, IoT fleet solutions and GPS fleet tracking.

“The breadth of our technology solutions is highly complementary, and combining resources to rapidly accelerate innovation and growth makes perfect sense," Gould said.

Headquartered in Seattle, Zonar also operates a distribution center in West Chicago.

More Fleet Management

Illustration of a chalkboard with a hand drawing an arrow curving away from a partially erased straight arrow with the words "Embracing Change," the Heavy Duty Trucking Logo and the "cover feature" graphic.
Fleet Managementby Deborah LockridgeAugust 1, 2026

How Innovative Trucking Leaders Turn Change Into an Advantage

As the pace of change accelerates in trucking, the fleets that adapt best have more than the latest technology. They have cultures that embrace improvement.

Read More →
Illustration of past due invoices with red X on top with background of a truck at a loading dock
Fleet ManagementJuly 27, 2026

Freight Broker Bonds Just Got Harder to Get. Here's What That Means for Your Fleet.

When it gets harder for a freight broker to prove they are financially sound, the ones who cannot clear that bar get pushed out of the market. And those are exactly the brokers who used to leave motor carriers holding the bag.

Read More →
Photo of cable bridge crossing Detroit River
Fleet Managementby Deborah LockridgeJuly 23, 2026

Long-Awaited Canadian Border Bridge to Open in Detroit

For trucking, the bridge opening should offer immediate improvements in efficiency and reliability, with new customs facilities, expanded inspection capacity, and direct freeway-to-freeway connections.

Read More →
Ad Loading...
Blue International heavy-duty truck with Aurora driverless truck software coming head-on on an interstate highway
Equipmentby Deborah LockridgeJuly 22, 2026

Aurora Rolls Out Next Generation of Driverless Trucks for Commercial Freight

Aurora's latest autonomous trucks it's rolling out with International feature lower-cost hardware designed for a million miles as the company expands commercial driverless freight operations across the U.S. Sun Belt.

Read More →
American Trucking Associations for-hire tonnage graph
Fleet Managementby Deborah LockridgeJuly 21, 2026

Freight Tonnage Down, Rates up, as Lower Capacity Powers Trucking Recovery

The recovery from the freight recession continues to be driven by reduction in capacity rather than by increased demand.

Read More →
Cyberstop column header depicting images of ChatGPT prompt on a smartphone and shadowy hooded figure
Fleet Managementby Ben WilkensJuly 17, 2026

Think Your Trucking Fleet Isn't Using Much AI? Think Again

Shadow AI — the use of unauthorized artificial intelligence tools at work — is becoming increasingly common, putting sensitive company data at risk. Learn how trucking fleets can protect sensitive data while embracing AI.

Read More →
Ad Loading...
Photo of semi trucks with Panther, ArcBest, and ABF trailers backed up to docks, with ArcBest logo superimposed on top
Fleet Managementby Deborah LockridgeJuly 17, 2026

ArcBest Consolidates Brands, Cuts Workforce

The company will bring three business units under the ArcBest brand, eliminate about 2% of positions, and expects the changes to generate $40 million in annual savings.

Read More →
Cover of ATRI operational costs study with graph clip art and photo of trucks on highway in the background
Fleet Managementby Deborah LockridgeJuly 15, 2026

Trucking Fleets Faced Record Operating Costs During Third Year of Freight Recession

ATRI's annual operational cost report shows carriers trimmed fleets, delayed equipment purchases, and ran older trucks as expenses continued to outpace freight rates.

Read More →
Micheline AI Assistant.

Michelin Adds AI Assistant to MyConnectedFleet Platform

Michelin’s new generative AI tool delivers instant fleet insights, helping managers analyze fuel use, tire maintenance, vehicle status, and operational performance without manually creating reports.

Read More →
Ad Loading...
LytxOne Platform.

LytxOne Platform Now Features AI, Compliance, and Asset Tracking Tools

New enhancements add AI-powered insights, asset tracking, compliance automation, and configurable privacy controls to Lytx's all-in-one fleet management platform.

Read More →