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Avery Vise

Contributor

Avery Vise has closely studied the transportation industry for nearly 40 years as an editor, analyst, and researcher, including more than 25 years dedicated specifically to the trucking industry. Currently, he is vice president of trucking for FTR Transportation Intelligence, which specializes in forecasting and data analysis in freight transportation. He serves as FTR’s chief analyst for trucking-related market data and insights concerning truck freight demand, capacity, rates, and regulatory impacts.

Vise is the principal author of FTR’s monthly Trucking Update report and contributes to the firm’s Shippers Update and Truck and Trailer Outlook services. He leads the weekly Spot Market Insights analysis, hosts the weekly Trucking Market Update podcast, and is a primary contributor to FTR’s Weekly Transportation Update publication.

Another major focus is tracking trucking fleets’ driver and truck capacity and leading client projects to size markets for specific types of trucking operations. Vise also conducts regular webinars for clients and is a frequent speaker at conferences.

Prior to joining FTR in 2017, Avery was principal of his own transportation consulting and market research practice. Previously, he served as head of trucking market research and analysis for a media organization and as chief editor of a trucking industry magazine. Vise started his career at McGraw-Hill as an editor covering the commercial aviation industry before shifting his focus to the trucking industry in 1998.

"Trucking and the Numbers" graphic with Avery Vise
Articlesby Avery ViseOctober 13, 2025

Is Trucking Capacity Tighter Than It Looks?

Based on data released in September, it looks like a tight driver supply might be closer than we thought.

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Articlesby Avery ViseJuly 9, 2025

Why Aren’t Local Delivery Jobs in Sync With Consumers’ Nonstore Spending?

Why have local delivery jobs stalled while nonstore retail keeps growing? This column from FTR's Avery Vise breaks down the surprising disconnect and what it reveals about e-commerce and labor trends.

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Articlesby Avery ViseMay 1, 2025

Private Fleets Continue to Outpace Trucking in Driver Employment

In the employment of heavy truck drivers — those operating Class 7-8 vehicles — private fleets historically have trailed for-hire operations by a wide margin. But that’s changing. FTR's Avery Vise digs into the numbers.

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Articlesby Avery ViseMarch 13, 2025

Record January Imports Didn't Produce Much Freight

FTR's Avery Vise digs into the numbers behind January's import surge in this column.

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Avery Vise Trucking and the Numbers Graphic
Articlesby Avery ViseDecember 13, 2024

New Data Implies Tighter Freight Capacity Than Official Job Numbers Suggest

Despite the chronically sluggish freight market, payroll employment in for-hire trucking rose in November and was basically on par with job levels a year earlier. Or was it? FTR's Avery Vise explains.

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Articlesby Avery ViseOctober 1, 2024

Why Strong Chemicals Output Isn’t Leading to Strong Truck Freight

Why do pharmaceutical and chemicals indicators matter to the health of trucking?

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Articlesby Avery ViseAugust 27, 2024

When Consumer Spending on Goods Produces No Freight

Real consumer spending on goods remains at a near-record level. Why isn't that filling up truck trailers?

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