The National Truck Equipment Association has commissioned two marketplace reports on factors shaping and changing the industry and their implications on truck equipment firms.


The reports are titled "Industry Overview" and "Strategic Bundle." The Bundle highlights the challenges in today's marketplace, along with clear opportunities for growth.

Key findings indicate compressed distribution and sales channels are imminent, with more sales occurring through fewer outlets and with a reduced number of suppliers and upfitters. Strategic use of technology, market positioning, finding and promoting core competencies and identifying global opportunities are examples of ways to prepare for a consolidated industry.

The Bundle consists of the North American Truck Equipment Industry Outlook and the Profitability, Cost and Technology Playbook: Strategic Insights and Best Practices for Truck Equipment Manufacturers and Distributors as well as an Executive Summary as well as an overview of the two reports.

According to Jim Carney, NTEA executive director, the reports include specific planning tactics and strategies to help their members navigate and compete in these challenging times.

A special educational session at the upcoming NTEA Convention From Tactical to Practical: A Playbook for Identifying Profitability and Survivability further explores these findings.

For more info and ordering: www.ntea.com