Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Mack Inks Telematics Deal with Trimble

Mack says adding Trimble’s data analysis expertise to its telematics offerings will give its customers more meaningful insight into asset performance and productivity.

October 29, 2018
Mack Inks Telematics Deal with Trimble

Mack says a pending partnership with Trimble Transportation Enterprise will provide its customers with innovative tools for routing and dispatch, asset maintenance solutions, business intelligence, transportation management and fleet visibility.

 

Photo: Mack Trucks

3 min to read


AUSTIN, TX -- Mack Trucks announced at the ATA Annual Meeting on Oct. 29, it has entered into a Memorandum of Understanding (MOU) with Trimble Transportation Enterprise (formerly TMW Systems), an industry-leading provider of transportation software solutions that help change the way freight is moved.

“We are pleased to announce our planned collaboration with Trimble Transportation Enterprise and study how we can bring their fleet efficiency solutions to our customers,” said David Pardue, vice president of connected vehicles and uptime services for Mack Trucks. “Applying Trimble Transportation Enterprise’s approach to analyzing data will provide customers a clearer view of asset performance and help boost productivity.”

Ad Loading...

Trimble Transportation Enterprise provides customers with innovative tools for routing and dispatch, asset maintenance solutions, business intelligence, transportation management and fleet visibility in order to maximize efficiencies within a customer’s fleet.

"We recognize there are numerous opportunities to improve service and repair inefficiencies, and collectively we can better solve them," said Scott Vanselous, executive vice president and general manager of asset maintenance solutions for Trimble Transportation Enterprise. "We look forward to working with Mack Trucks to continue to provide innovative solutions to our customers.”

Details regarding specific offerings to be developed have not yet been finalized.

Ad Loading...

In other Mack news from the ATA Annual Meeting, the company also announced a new partnership with analytics provider leader SAS. The company says the partnership with SAS will allow Mack to more effectivelyanalyze the data flowing from GuardDog Connect that guides the uptime decisionmaking.

“With SAS solutions, we’re able to see patterns in our data that we were not seeing previously, allowing us to even more efficiently and effectively maximize uptimefor our customers,” said Pardue. He added that SAS helps customers transform volumes of data into intelligence that lead to better decision making.

“SAS helped Mack build a scalable, flexible, enterprise-wide analytics systemthat enables the company to act upon signals from the telematics system in ways thatexceed the expectations of Mack’s end customers: trucking companies,” said Bill Roberts, SAS director of IoT. “The system uses analytical techniques includingvisualization, machine learning and artificial intelligence to interpret streamingGuardDog Connect data and drive action when specific conditions arise.”

Mack also announced at the 2018 ATA Annual Meeting that it would continue to sponsor ATA's Share the Road program in 2019. Mack has sponsored Share the Road since 2001.

“Mack remains focused on highway safety, and we fully support the powerful message that the Share the Road drivers relay to the general public about operating safely around large trucks,” said Jonathan Randall, senior vice president of sales and marketing for Mack Trucks North America. “We incorporated many safety features into the design of the Mack Anthem, which the Share the Road drivers utilize to deliver their messages to millions of people across the country.”

Ad Loading...

Professional truck drivers present live safety exhibitions for students, media and policy makers, demonstrating how to drive safely alongside semi-trucks through the Share the Road program. Each driver in the program has an outstanding driving record, including many with one million or more accident-free miles.

The drivers travel throughout the country in a 2018 Mack Anthem 70-inch Stand Up Sleeper model teaching the public about truck stopping distances and how that differs from passenger cars, plus potential truck blind spots while also discussing other safety considerations that can help ensure safe travels.

More Fleet Management

Graphic with U.S. and Canadian flags over background illustration of an ink-stamp that says Tariffs.
Equipmentby Deborah LockridgeAugust 24, 2026

What the U.S.-Canada Trade War Means for Trucking

Escalating U.S.-Canada tariffs could disrupt cross-border freight, reduce truck volumes, raise costs, and create new uncertainty for carriers on both sides of the border.

Read More →
Fleet Managementby News/Media ReleaseAugust 24, 2026

What Are Trucking’s Top Concerns for 2026?

The American Transportation Research Institute wants to know what's worrying trucking fleet managers, drivers, and other stakeholders in its annual Industry Issues survey.

Read More →
Four men in suits on the National Mall with giant video screen showing capitol building in the background
Fleet Managementby Deborah LockridgeAugust 24, 2026

American Trucking Associations Looks for a New Leader

ATA President and CEO Chris Spear abruptly left his job at the association on August 21, at a pivotal time for the trucking industry.

Read More →
Ad Loading...
The Cyber Stop column header with photo of a smiling driver in truck with a laptop and a wi-fi icon
Fleet ManagementAugust 21, 2026

Public Wi-Fi Cybersecurity Risks: How Truck Drivers and Fleets Can Protect Their Data

Public Wi-Fi can expose truck drivers and fleets to credential theft, malware, and other cyber threats. Here’s how to reduce the risk on the road.

Read More →
Woman in white blazer superimposed on background showing a row of Fraley & Schilling truck, plus the HDT Truck Fleet Innovators 2026 logo
Fleet Managementby Deborah LockridgeAugust 19, 2026

For Nicky Cupp, Fleet Innovation Starts With Frustration

HDT Truck Fleet Innovator Nicky Cupp turns everyday pain points at Fraley & Schilling into opportunities for better technology and smarter processes.

Read More →
Headshot of Adam Buttgenbach with a Pepsi-branded Tesla Semi in the background
Fleet Managementby Deborah LockridgeAugust 18, 2026

Adam Buttgenbach’s Approach to Electric Trucks: Start With Where They Fit

HDT Truck Fleet Innovator Adam Buttgenbach helped PepsiCo build one of North America’s largest EV fleets by focusing on where electric trucks make operational sense.

Read More →
Ad Loading...
Deen Albert in collared shirt superimposed on background showing a Grand Island Express blue tractor pulling a trailer, plus the HDT Truck Fleet Innovators 2026 logo
Fleet Managementby Deborah LockridgeAugust 17, 2026

Deen Albert: Let Automation Do the Math, People Make the Decisions

HDT Truck Fleet Innovator Deen Albert makes sure people are still at the heart of operations at Grand Island Express, even while adopting artificial intelligence tools. AI-assisted dispatch helped boost revenue 25% with the same number of trucks.

Read More →
Illustration of computer screen with Trimble Arc Agent screen
Fleet Managementby Deborah LockridgeAugust 14, 2026

Trimble’s New AI Agent Takes Aim at Fleet Back-Office Busywork

Arc Agent works across Trimble TMS products to automate repetitive tasks such as freight orders, maintenance, invoices, fuel costs and more.

Read More →
Photos of three men and two women with HDT Truck Fleet Innovators 2026 logo
Fleet ManagementCover Storyby Deborah LockridgeAugust 13, 2026

How HDT’s 2026 Truck Fleet Innovators Are Rethinking Fleet Operations

Meet five trucking leaders who are challenging assumptions, solving operational problems, and putting innovative ideas to work.

Read More →
Ad Loading...
Graph showing how contract rates and spot rates converged in July
Fleet Managementby StaffAugust 12, 2026

Tight Trucking Capacity Pushes Rates Higher Even as Freight Volumes Fall

“Spot rates moving ahead of contract rates have historically signaled a tightening market, but we haven’t seen a capacity-driven market quite like this one,” said DAT's Dean Croke.

Read More →