Fleet Advantage Names Brian Holland CEO
As part of a long-standing succession plan, Fleet Advantage named Brian Holland CEO following the retirement of John Flynn.

Fleet Advantage named Brian Holland CEO. Previously he severed a president and CFO.
Photo: Fleet Advantage
As part of a long-standing succession plan, Fleet Advantage named Brian Holland CEO following the retirement of John Flynn, a 40-year veteran of the trucking and transportation industries.
Holland most recently served as president and CFO. He joined Fleet Advantage in 2011 and was named president and a director of the company in 2014.
Follow-up: Watch Holland in a 2024 HDT Talks Trucking Interview:
Looking Back on John Flynn’s Career
In the 1980’s, Flynn founded his first startup which was to design and implement a nationwide lease program using highly structured tax leveraged lease financing for over-the-road semi-trucks and trailers.
Later he pioneered the use of like-kind exchange (Section 1031 exchange), a tax provision that enhanced the lease economics. Since 1980, tax leveraged leases have expanded exponentially and now represent the largest segment of net finance leasing for new semi-trucks in the U.S., according to Fleet Advantage.
During the early period of his career, Flynn decided to focus on private corporate truck fleets.
He developed mathematical formulas to confirm that shorter lease terms resulted in lower total cost of ownership, and also structured off-balance sheet operating leases. That philosophy served him well and in 2008, he organized Fleet Advantage and added environmental stewardship to their services.
“No other finance industry executive has had as much of an impact on the acquisition, use and disposal of Class 8 semi tractors for private carriers through helping his customers improve productivity, reduce cost, and operate truck fleets for shorter lease terms without residual risk,” Fleet Advantage officials said.
Flynn added: “We set out to build a company that would offer the flexibility but not the risk of ownership and combined the attributes of hard work and dedication and a commitment to excellence in customer service, using an innovative approach supported by data analytics to effect change within the transportation sector.”
More Fleet Management

Why This Trucking Recovery Is Different
Freight demand remains sluggish, but rising costs and tougher enforcement have taken enough capacity out of the market to change the outlook for motor carriers.
Read More →
Platform Science Adds Dispatch and Safety Tools
Four additions to PS Fleet help fleets monitor loads, manage driver coaching, share truck locations and adjust video system settings.
Read More →
PrePass Intelligence Mines Fleet Bypass, Toll and Safety Data
PrePass Intelligence helps fleets measure bypass savings, flag potential toll overcharges, and spot suspicious transactions by combining data from separate systems.
Read More →
Motive Adds AI Agents for Fleet Operations
New tools automate follow-up on fleet data, from maintenance work orders to driver alerts, with two-way voice conversations planned for later this year.
Read More →Can You Beat Our Trucking Trivia Challenge?
Test your truck knowledge with 19 trivia questions from Heavy Duty Trucking Exchange. Can you keep up with the fleet pros?
Read More →
BeyondTrucks Adds Rules Checks to Dispatch
New Compatibility Engine checks driver qualifications, equipment requirements and fleet policies before loads are dispatched.
Read More →
Diesel Prices Hijack Trucking’s Worry List
ATRI’s annual survey finds cautious optimism about freight, but diesel costs, litigation, and insurance continue to squeeze fleets. Drivers have different priorities on several issues.
Read More →
Nomination Deadline Extended for HDT Emerging Leaders
Just a few more days to nominate accomplished trucking fleet professionals under 40 who are making an impact and helping lead the industry forward for the HDT Emerging Leaders award. Deadline extended to October 20!
Read More →
What Will ATA’s New Leader Bring to Trucking's Table?
Incoming President and CEO Mark Colson’s record in Alabama offers clues about his priorities and approach following Chris Spear’s abrupt departure as the head of the American Trucking Associations.
Read More →
Volvo, Waabi Start Commercial Autonomous Operations in Texas
Volvo VNL Autonomous trucks, powered by the Waabi Driver, are hauling freight directly to third-party facilities for a customer in Texas.
Read More →
