Old World Industries launched BlueDEF Platinum diesel exhaust fluid to address issues with deposit buildup.

The company said the new DEF product addresses the problem of deposit buildup that has plagued vehicle owners since the inception of selective catalytic reduction emissions-reduction systems that require DEF. These deposits, which the company said especially occur with low-quality DEF, can lead to back pressure, resulting in increased fuel consumption as well as reduced engine power. 

BlueDEF Platinum is a mixture of high-purity synthetic urea, deionized water, and a proprietary formulation featuring the companies new Advanced System Shield Technology, which significantly reduces harmful deposits that commonly build up in modern diesel exhaust systems with SCR. With regular use, Old World said, these harmful deposits are significantly reduced, providing optimum fuel economy, saving money on costly repairs, and sustaining the life of the system.

BlueDEF Platinum is manufactured under ISO 22241 guidelines to ensure product quality and is API registered, meeting or exceeding OEM specifications for diesel exhaust fluid.