Western Star Offers Veterans Discounts on New Trucks
Western Star Trucks and Daimler Truck Financial have announced that their program to give discounts on new trucks to U.S. and Canadian military veterans will continue throughout 2018.
by Staff
November 10, 2017
Western Star 5700XD 68-inch SleeperPhoto: Western Star
1 min to read
Western Star 5700XD 68-inch Sleeper Photo: Western Star
Western Star Trucks and Daimler Truck Financial have announced that their program to give discounts on new trucks to U.S. and Canadian military veterans will continue throughout 2018.
The Western Star VetStar Military Appreciation Program, which launched this year, offers U.S. veterans up to a $2,000 match on a down payment on a new Western Star truck financed through DTF. Canadian veterans are eligible for a CAD $3,000 match on their down payment through DTF.
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The VetStar program applies to all new Western Star models-- glider kits and used units are not eligible-- and is intended for owner-operators and small fleets. There is no limit per customer and the discount can be used in conjunction with other programs.
“We owe a tremendous debt to our armed forces members and veterans in the United States and Canada, and we can think of no better way to show our appreciation than to make it easier for them to start or upgrade their trucking businesses with the VetStar discount,” said Samantha Parlier, vice president of marketing and product strategy, Western Star.
The companies also said they plan to coordinate deployment planning across priority freight corridors and define routes and operational design domains for U.S. commercial service while laying the groundwork for expansion into key European markets.
Previous Star Nation events have included driver challenges, exclusive access to Daimler Truck North America facilities and hands-on experiences with the latest Western Star X-Series lineup.
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