Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

‘Truckable’ Economy on the Rise, but Faces Challenges

Bob Dieli predicted a “rough ride” for the trucking industry in 2020. Little did he know how rough that ride would be.

by John G. Smith, Today's Trucking
January 25, 2021
‘Truckable’ Economy on the Rise, but Faces Challenges

Freight rates are trending higher, along with trucking activity itself.

Photo: MacKay & Co.

2 min to read


Bob Dieli predicted a “rough ride” for the trucking industry in 2020. Little did he know how rough that ride would be.

During last January’s Heavy Duty Aftermarket Dialogue, the MacKay and Company economist cited challenges such as exports that were beginning to reflect a trade war with China. A month later, his Truckable Economic Activity (TEA) indicator – which focuses on goods that move by truck – began its push downward.

Ad Loading...

“Pretty much everything turned red simultaneously,” he said during the 2021 Heavy Duty Aftermarket Dialogue, held virtually on Jan. 25. “TEA never misses the chance to participate in a recession, and this year was no exception.”

Trucking-related activity is rebounding, though.

Business inventories that moved at a record pace in the second quarter of the year began to ease as manufacturers began to reopen shuttered plants. Consumer spending on non-durable goods – and the non-automotive consumer goods sold by the likes of Walmart – is on the rise.  And there was a rebound in residential constriction once COVID-related restrictions were eased.

Ad Loading...

But the timeline for a full recovery will largely depend on how the pandemic is resolved, Dieli said, referring to factors like vaccine distribution schedules, and how long some workers will need to stay at home to care for school-aged children.

Domestic and international supply chain disruptions are leading to pressures of their own, Dieli added, referring to issues that affect production and inventory management. Weaker global demand is expected to limit export activity this year, while supply chain issues constrain imports.

“We have issues that relate to the physical movement of goods, especially at ports,” Dieli told an online audience of aftermarket suppliers, referring to the challenge of getting containers and ships to the right place.

“Your customers – as well as your suppliers – are having difficulty securing the goods, and in some cases the services, you need.”

One of the biggest challenges he cites is the revenue shortfall faced by governments that are responsible for investing in roads, bridges and public buildings.

Ad Loading...

“I’m concerned the budget constraints these entities are going to face could be a problem going forward,” he said.

But in the midst of it all, truck transportation prices are trending higher along with trucking activity itself, even though they still are not matching the pace seen in 2018.

“The rebound here,” he said, “is welcome.”

More Fleet Management

A woman holding a tablet with a screen showing rectangles of various colors
SponsoredSeptember 16, 2026

Color Match Smarter: Tools That Restore & Perform

For fleet managers and collision repair professionals keeping heavy-duty trucks on the road, getting the color right the first time isn't just about appearance — it's about efficiency, turnaround time, and bottom-line results. Discover how today's digital color tools are transforming the repair process from guesswork to precision.

Read More →
Mobile tablet showing Motus screen against highway background with Motus logo
Fleet Managementby StaffSeptember 15, 2026

FMCSA Pauses Biennial-Update Enforcement Amid Motus Transition

Carriers whose updates were due on or after June 1 have more time, while FMCSA works to stabilize its new registration system and warns of phishing sites impersonating its new carrier registration system, Motus.

Read More →
Geotab Whitepaper Cargo Theft Cover
SponsoredSeptember 14, 2026

2026 Blueprint for Countering Smarter Supply Chain Theft

Cargo theft is no longer just the cost of doing business. It's a multi-billion-dollar criminal enterprise exploiting vulnerabilities across your fleet, drivers, and supply chain.

Read More →
Ad Loading...
A monitor with a bar graph with a person sitting next to it wearing a headset.
SponsoredSeptember 1, 2026

How Telematics Improves Visibility, Control, and Performance in Refrigerated Fleets

Explore how telematics help refrigerated fleets improve visibility, uptime, efficiency, compliance, and cargo protection across connected cold chain operations.

Read More →
Graphic with U.S. and Canadian flags over background illustration of an ink-stamp that says Tariffs.
Equipmentby Deborah LockridgeAugust 24, 2026

What the U.S.-Canada Trade War Means for Trucking

Escalating U.S.-Canada tariffs could disrupt cross-border freight, reduce truck volumes, raise costs, and create new uncertainty for carriers on both sides of the border.

Read More →
Fleet Managementby News/Media ReleaseAugust 24, 2026

What Are Trucking’s Top Concerns for 2026?

The American Transportation Research Institute wants to know what's worrying trucking fleet managers, drivers, and other stakeholders in its annual Industry Issues survey.

Read More →
Ad Loading...
Four men in suits on the National Mall with giant video screen showing capitol building in the background
Fleet Managementby Deborah LockridgeAugust 24, 2026

American Trucking Associations Looks for a New Leader

ATA President and CEO Chris Spear abruptly left his job at the association on August 21, at a pivotal time for the trucking industry.

Read More →
The Cyber Stop column header with photo of a smiling driver in truck with a laptop and a wi-fi icon
Fleet ManagementAugust 21, 2026

Public Wi-Fi Cybersecurity Risks: How Truck Drivers and Fleets Can Protect Their Data

Public Wi-Fi can expose truck drivers and fleets to credential theft, malware, and other cyber threats. Here’s how to reduce the risk on the road.

Read More →
Woman in white blazer superimposed on background showing a row of Fraley & Schilling truck, plus the HDT Truck Fleet Innovators 2026 logo
Fleet Managementby Deborah LockridgeAugust 19, 2026

For Nicky Cupp, Fleet Innovation Starts With Frustration

HDT Truck Fleet Innovator Nicky Cupp turns everyday pain points at Fraley & Schilling into opportunities for better technology and smarter processes.

Read More →
Ad Loading...
Headshot of Adam Buttgenbach with a Pepsi-branded Tesla Semi in the background
Fleet Managementby Deborah LockridgeAugust 18, 2026

Adam Buttgenbach’s Approach to Electric Trucks: Start With Where They Fit

HDT Truck Fleet Innovator Adam Buttgenbach helped PepsiCo build one of North America’s largest EV fleets by focusing on where electric trucks make operational sense.

Read More →