Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Researchers Working to Bring Road Signs into Vehicles

Researchers at the Virginia Tech Transportation Institute are in the early stages of an idea to move stop and yield signs from the side of the road into the car itself, where a dashboard screen will automatically alert the driver of what actions to take, if any.

by Staff
August 20, 2014
Researchers Working to Bring Road Signs into Vehicles

Photo: VTTI

3 min to read


Photo: VTTI

Researchers at the Virginia Tech Transportation Institute are in the early stages of an idea to move stop and yield signs from the side of the road into the car itself, where a dashboard screen will automatically alert the driver of what actions to take, if any.

Alexandria Noble, a master’s student with the Virginia Tech Charles E. Via Jr. Department of Civil and Environmental Engineering, is spearheading the proof of concept adaptive stop-yield study with funding from the U.S. Department of Transportation.

Ad Loading...

The project directly ties into the institute’s growing endeavor into connected-vehicle technology, a futuristic intranet-like grid system where “smart” cars and other vehicles will be able to communicate not only with each other but surrounding infrastructure to help prevent auto crashes and ease congestion.

Noble recently finished a 17-week closed experiment directly behind the institute’s main base, involving dozens of local test participants, aged 18-25 and then older than 50, in cars outfitted with small GPS-like dashboard screens that would alert the driver with a flashing display to either stop or yield, and proceed through the intersection.

Institute researchers trained to safely interact with the participant driving test vehicles drove additional cars at intersections during the tests.

Cameras set up inside the institute-provided test vehicle filmed test subjects, capturing images of the motorist’s upper body, line of sight, the dashboard, and the vehicle itself. Also part of the test, were scenarios where the automated sign technology was allowed to fail, leaving the test subject to act on their own accord.

“This study was set up to take place in a future where all static traffic control infrastructure, such as stop signs and yield signs, are no longer needed, and you have an adaptable in-vehicle display telling you when you need to stop and when a stop is unnecessary,” said Noble.

Ad Loading...

“The deployment of this technology in the real world would involve a whole re-working of the transportation system and is not likely to be deployed in the near future,” she said. “However, this study will be useful in developing future connected-vehicle applications in a general sense and demonstrates that this is possible and how well it is received by naive drivers with minimal training on the subject.”

The project is only beginning, according to the university, noting this idea has not been tested in real traffic environments. Hours of footage of tests subjects will be reviewed and compared to that of drivers filmed during naturalistic conditions in separate institute studies.

Reasons for bringing traffic signage and warnings directly into cars are many according to the university. Roadside stop and yield signs are often overlooked or outright ignored. Physical signs also are costly, they must be kept up, replaced when damaged, and there’s always the danger of a sign being stolen or covered by tree growth.

Other traffic signs also only have limited use. For example, “Bridge Freezes Before Road” signs. Such signs may be needed during most winter days in, say, Rhode Island, but during summer it’s not likely. And in a warm state such as Alabama, even during winter, its need is rare. Adaptive in-car warnings would be better for the driver, as and when needed, according to researchers.

More Safety & Compliance

SponsoredFebruary 1, 2026

Stop Watching Footage, Start Driving Results

6 intelligent dashcam tactics to improve safety and boost ROI

Read More →
Series graphic for 2025-2026 trucking trends
Safety & Complianceby Deborah LockridgeJanuary 28, 2026

6 Regulatory Changes for Trucking to Watch in 2026

After a year of what safety and compliance expert Brandon Wiseman calls “regulatory turbulence,” what should trucking companies be keeping an eye on in 2026 when it comes to federal safety regulations?

Read More →
Truck driver behind wheel with superimposed mobile driver assessment from Smith System
Safety & Complianceby News/Media ReleaseJanuary 27, 2026

Smith System Adds Digital Trainer Center Platform

A new Digital Trainer platform digitizes behind-the-wheel assessments, generates Smith5Keys driver scorecards, and connects safety training to ongoing driver risk management.

Read More →
Ad Loading...
Safety & Complianceby StaffJanuary 26, 2026

Are You Using One of These Revoked ELDs?

Within a two-week period, the Federal Motor Carrier Safety Administration removed eight ELDs from the list of registered electronic logging devices, but has since reinstated two of them.

Read More →
Safety & Complianceby Deborah LockridgeJanuary 22, 2026

What FMCSA’s New Enforcement Push Means for Fleets in 2026 [Video]

Last year was one of regulatory turbulence for trucking companies and truck drivers. Trucking attorney Brandon Wiseman breaks down the top DOT changes and what fleets should be aware of heading into 2026.

Read More →
SponsoredJanuary 19, 2026

3 New Ways Fleet Software Pays: ROI opportunities for modern fleet managers

Safety, uptime, and insurance costs directly impact profitability. This eBook looks at how fleet software is evolving to deliver real ROI through proactive maintenance, AI-powered video telematics, and real-time driver coaching. Learn how fleets are reducing crashes, defending claims, and using integrated data to make smarter operational decisions.

Read More →
Ad Loading...
SponsoredJanuary 19, 2026

Basic Tracking vs Next Generation Fleet Technology

Fleet software is getting more sophisticated and effective than ever, tying big data models together to transform maintenance, safety, and the value of your existing tech stack. Fleet technology upgrades are undoubtedly an investment, but updated technology can offer a much higher return. Read how upgrading your fleet technology can increase the return on your investment.

Read More →
Safety & Complianceby News/Media ReleaseJanuary 16, 2026

Netradyne Unveils Real-Time, Natural-Language Search for In-Cab Video

Netradyne says its Video LiveSearch enables real-time, natural-language search of in-cab video, allowing fleets to instantly surface the most meaningful footage for safety, coaching, and operations.

Read More →
An overhead view of a tractor-trailer traveling on a two-lane highway, with an inset showing a Garmin in-cab display and side-mounted camera view of a passing vehicle.
Safety & Complianceby News/Media ReleaseJanuary 13, 2026

Garmin Launches Dēzl DualView Blind-Spot Monitoring System for Truckers

Garmin expands its Dēzl lineup with a dual-camera system designed to improve blind-spot visibility for truck drivers.

Read More →
Ad Loading...
Craig Piersma, Gentex
Safety & Complianceby Jack RobertsJanuary 12, 2026

Gentex Bets Big on Digital Glare Control as Headlights Get Brighter

Headlights are getting brighter. Gentex thinks new, digital in-cab technology can help.

Read More →