Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Indicators Point to Strengthening Trucking Market

COVID-19 brought on the worst recession in U.S. history, but the recovery is underway and economic conditions should return to pre-COVID levels by late next year.

by James Menzies, Today’s Trucking
September 16, 2020
Indicators Point to Strengthening Trucking Market

 

Source: ACT Research

3 min to read


COVID-19 brought on the worst recession in U.S. history, but the recovery is underway and economic conditions should return to pre-COVID levels by late next year.

Jim Meil, industry analyst and principal of ACT Research, pointed out the economic recovery has been strong in the third quarter, after the bottom fell out and the U.S. posted its worst Q2 ever. The recovery is taking place around the globe, with exceptions being Japan and Mexico. However, until a COVID-19 vaccine is discovered, or herd immunity achieved, Meil said “the risk remains high going forward.”

Ad Loading...

The freight markets were somewhat protected from the economic disaster, as goods continued to move while the services sector tanked.

Overall consumer spending fell about 20% in April, but has climbed back to just 4.5% off pre-COVID levels from January. In fact, durable goods spending on products such as cars and auto parts are actually now above January levels, Meil said, as are spending on furniture, appliances and household goods. But spending on transportation (ie. flights) and recreational services (concerts, bars, etc.) is still down 25% and 36%, respectively.

“The big story here is, if people are spending their money on stuff instead of services, that actually goes into the sweet spot for truck transportation,” Meil pointed out.

Tim Denoyer, ACT Research’s vice-president and senior analyst, pointed to a bright future for trucking in the near term. He said dry van spot market rates are at record highs, even though volumes are flattish year-over-year. Improving rates are being driven by a tight driver market.

“There are too many drivers on the couch,” he said, pointing to generous federal government subsidies that, when combined with state unemployment benefits, could see the unemployed fetching about $1,000 a week. That has disincentivized some drivers from returning to work, and the shortage is exacerbated the closure of training schools that churn out new CDL holders, and retirements by older drivers looking to protect their health. Denoyer said it could be 2021 before drivers return en masse.

Ad Loading...

Source: ACT Research

In August, dry van spot market rates in the U.S., net of fuel surcharge, were up 33% year-over-year, and up by about 39% so far in September.

“The short-term outlook is very positive,” Denoyer said. This should eventually translate into higher contract rates, as well.

Kenny Vieth, president and senior analyst with ACT, said for every 2% increase in spot market rates, contract rates tend to rise about 1% five months later.

“If the economy doesn’t fall apart from here, this is an extremely bullish sign for carrier profitability,” Vieth said.

Citing rail volumes, Denoyer said the freight recession that stretched back seven quarters is ending. Import volumes at U.S. West Coast ports are high, and intermodal volumes are strengthening as those goods are pushed inland. Intermodal spot market rates have gone “parabolic,” said Denoyer, with rail capacity effectively sold out for the remainder of the year, which should further boost trucking rates through the holiday shipping season. Retail inventories are being replenished, and for them to return to traditional levels would require about US$200 billion in goods to be restocked, or about a 3% boost to freight volumes over the next six months.

Ad Loading...

Vieth pointed out Class 8 order activity is picking up, but there remain about 5% more trucks in the market than needed to meet current freight demands. A lack of drivers is what’s driving the capacity shortage and forcing up rates.

“There’s an extremely strong case to be made for the driver shortfall to continue through 2021,” Vieth said. ACT is forecasting the North American Class 8 build to total 250,000 units in 2021, reflecting a more normalized year.

James Menzies is the editor of Today's Trucking, where this article originally appeared. This content was used with permission from Newcom Media as part of a cooperative editorial agreement.

More Fleet Management

Daimler-Class8 partnership.
Fleet Managementby News/Media ReleaseFebruary 2, 2026

DTNA Partners with Class8 to Expand Digital Services for Freightliner Owner-Operators

A new partnership brings free wireless ELD service plus load optimization and dispatch planning tools to fourth- and fifth-generation Freightliner Cascadia customers, with broader model availability planned through 2026.

Read More →
SponsoredFebruary 1, 2026

Reducing Fleet Downtime with Advanced Diagnostics

This white paper examines how advanced commercial vehicle diagnostics can significantly reduce fleet downtime as heavy duty vehicles become more complex. It shows how Autel’s CV diagnostic tools enable in-house troubleshooting, preventive maintenance, and faster repairs, helping fleets cut emissions-related downtime, reduce dealer dependence, and improve overall vehicle uptime and operating costs.

Read More →
SponsoredFebruary 1, 2026

Stop Watching Footage, Start Driving Results

6 intelligent dashcam tactics to improve safety and boost ROI

Read More →
Ad Loading...
M&A illustration with Werner and FirstFleet logos
Fleet Managementby Deborah LockridgeJanuary 29, 2026

Werner Expands Dedicated Fleet Nearly 50% With FirstFleet Acquisition

The $283 million acquisition of FirstFleet makes Werner the fifth-largest dedicated carrier and pushes more than half of its revenue into contract freight.

Read More →
Bobit Business Media B2X Rewards.
Fleet Managementby News/Media ReleaseJanuary 29, 2026

Bobit Business Media Launches B2X Rewards Engagement Program

B2X Rewards is a new, gamified rewards program aimed at driving deeper engagement across BBM’s digital platforms, newsletters, events, and TheFleetSource.com.

Read More →
Trucking Trends series graphic
Fleet Managementby Deborah LockridgeJanuary 29, 2026

AI is Reshaping Trucking in 2026, from the Back Office to the Shop

Trucking’s biggest technology shifts in 2026 have one thing in common: artificial intelligence.

Read More →
Ad Loading...
Column graphic illustration with Deborah Lockridge head shot and a small fleet truck in the background
Fleet Managementby Deborah LockridgeJanuary 27, 2026

Why Small Trucking Fleets Are Still Standing [Commentary]

Why discipline, relationships, and focus have mattered more than size for smaller trucking fleets during the freight recession.

Read More →
Fleet Managementby Deborah LockridgeJanuary 23, 2026

Cargo Theft Is Surging. A Bill in Congress Could Help. [Video]

Cargo theft losses hit $725 million last year. In this HDT Talks Trucking Short Take video, Scott Cornell explains how a bill moving in Congress could bring federal tracking, enforcement, and prosecutions to help address the problem.

Read More →
CargoNet infographic showing 2025 cargo theft trends
Fleet Managementby Deborah LockridgeJanuary 22, 2026

Cargo Theft Losses Jump 60% in 2025 as Criminals Target Higher-Value Freight

Cargo theft activity across North America held relatively steady in 2025 — but the financial damage did not, as ever-more-sophisticated organized criminal groups shifted their cargo theft focus to higher-value shipments.

Read More →
Ad Loading...
Phillips Connect -- McLeod smart trailer TMS.
Fleet ManagementJanuary 22, 2026

Phillips Connect, McLeod Integrate Smart Trailer Data into TMS Workflows

A new partnership between Phillips Connect and McLeod allows fleets to view trailer health, location, and cargo status inside the same McLeod workflows used for planning, dispatch, and execution.

Read More →