Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Fleet Forward Conference to Feature Autonomous Trucking, Electrification Sessions

The 2021 Fleet Forward Conference will feature sessions on electrification, connectivity and autonomous technology for medium- and heavy-duty trucks during its in-person event in San Jose, California, on Nov. 10-12.

October 22, 2021
Fleet Forward Conference to Feature Autonomous Trucking, Electrification Sessions

FFC21 will consist of keynotes, panel discussions, breakout sessions, and networking events, as well as interactive tabletop exhibits and a vehicle ride-and-drive.

Photo courtesy of Dolce Hayes Mansion.

2 min to read


The Fleet Forward Conference will feature sessions on electrification, connectivity and autonomous technology for medium- and heavy-duty trucks during its in-person event in San Jose, California, on Nov. 10-12.

FFC21 is designed to educate fleet operators on solutions surrounding electric vehicles and infrastructure, connected vehicles, autonomous technology, last-mile delivery, IoT, shared mobility, fleet-management- -a-service, next-generation telematics, and more.

Ad Loading...

The conference will consist of keynotes, panel discussions, breakout sessions, and networking events, as well as interactive tabletop exhibits and a vehicle ride-and-drive.

For the trucking crowd, FFC21 will feature the following sessions, discussions and opportunities.

  • Waymo Via will display its autonomous Class 8 tractor. Members of the Waymo Via team will be on hand to explain the technology and answer questions on Waymo Via.  Waymo Via’s Peterbilt-based heavy-duty truck is equipped with the fifth generation Waymo Driver autonomous technology. The truck is currently in testing with a safety driver on freeways in the Southwest. 

  • Panelists from Daimler Trucks North America, Torc and Bishop Consulting will discuss autonomous vehicles in the interactive panel “Autonomy and Trucking: What Do Fleets Need to Know Today?” The panel will answer how autonomous vehicle will handle unbalanced loads, tire blowouts, and unexpected road hazards? Is it better to own the trucks, or pay others to operate them? What are the logistics surrounding operating 22 hours a day? Beyond the technology, what components are critical to commercialize AVs in ways that make sense for me?

  • In the “Plenary Session: How Partnerships Are Propelling the Autonomous Freight Market” seminar, representatives from Waymo Via and J.B. Hunt will share their blueprint for this evolution. The panelist will explain the Waymo Driver, Waymo Via’s autonomous driving solution, and key factors to commercializing an autonomous freight service, as well as share early learnings from the companies’ autonomous freight delivery trial runs in Texas. 

  • In the sessionReal World Insights into Medium-Duty EV Deployments,”join subject matter experts from Roush CleanTech, DHL Express and Lightning eMotors for a data-driven performance analysis of the very first deployments of medium-duty EVs, including findings on vehicle electrification for Ford Transit, E-450 or F-550 cargo and shuttle, and F-650. This feedback — gathered from drivers, telematics data, and other sources — will help attendees strategize on how and where medium-duty EVs will be best suited to their applications.

More Fleet Management

HDT Top 20 Products Award Logo
Fleet Managementby Deborah LockridgeFebruary 13, 2026

HDT Top 20 Products 2026: The New Tools, Technologies, and Ideas Shaping Trucking

From pricing intelligence and compliance tools to charging infrastructure, diagnostics, tires, and AI, HDT’s 2026 Top 20 Products recognize the new tools, technologies, and ideas heavy-duty trucking fleets are using to run their businesses.

Read More →
Geotab's Neil Cawse on stage during keynote at Geotab Connect 2026
Fleet Managementby Deborah LockridgeFebruary 12, 2026

Adapt or Die: Geotab’s Neil Cawse on AI’s Rapid Reinvention of Fleet Management

Artificial intelligence is evolving faster than fleets can keep up, and telematics must evolve with it, Cawse said during Geotab Connect. The future? A single AI coordinating every system — and leaders who know how to guide it.

Read More →
Illustration with question mark and graph illustrating uncertainty
Fleet Managementby StaffFebruary 12, 2026

After Three Years of Pressure, Motor Carriers and Brokers See Early Signs of a Turn

Survey data show carriers and brokers expect improving demand in 2026, even as rates lag and capital investment remains on hold.

Read More →
Ad Loading...
Photo of GO Focus Pro dashcam
Fleet Managementby News/Media ReleaseFebruary 11, 2026

Geotab Launches AI-Powered GO Focus Pro Dash Cam With 360-Degree Visibility

Geotab launches GO Focus Pro, an AI-powered 360-degree dash cam designed to reduce collisions, prevent fraud, and protect fleets from nuclear verdict risk.

Read More →
Knowledge Hub fleet intelligence system.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

Augment Launches Freight-Native Knowledge Hub to Preserve Operational Know-How

Knowledge Hub is designed to turn scattered tribal knowledge into execution-ready intelligence and help logistics teams make faster, more consistent decisions.

Read More →
Avery Vise, FTR vice president of trucking.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

FTR: Trucking Conditions Hit Four-Year High as Rates and Capacity Tighten

Improving freight rates and tighter capacity push FTR’s Trucking Conditions Index to its highest level in nearly four years.

Read More →
Ad Loading...
Quester fleet maintenance dashboard.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

Questar Predictive Fleet Health Platform Now Available Through Geotab Marketplace

Quester’s AI-driven maintenance insights aim to help fleets reduce unplanned downtime, improve repair planning, and better understand the true cost of maintenance decisions.

Read More →
Photo of Jim Mullen
Fleet Managementby News/Media ReleaseFebruary 9, 2026

Truckload Carriers Association Names Jim Mullen President

Mullen has trucking experience with government, associations, trucking companies and suppliers.

Read More →
Illustration of football stadium with bar graph and freight on dock
Fleet Managementby StaffFebruary 5, 2026

How The Big Game Impacted Freight Volumes

Super Bowl LX drove a spike in trucking freight volumes into San Jose. New data shows which equipment types benefited most.

Read More →
Ad Loading...
Cyberstop column header depicting images related to threats, AI, and a locked cargo container
Fleet Managementby Ben WilkensFebruary 4, 2026

How Cybercrime Is Reshaping Cargo Theft and Fleet Risk in 2026

Artificial intelligence is changing how cybercriminals and cargo thieves target trucking fleets—and how fleets defend themselves. As phishing, impersonation, and cargo theft converge, cybersecurity is becoming a core part of fleet safety and operations.

Read More →