Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Daimler Trucks North America Celebrates Milestones

Daimler Trucks North America (DTNA) is set to celebrate a century of innovation with anniversaries of Freightliner, Detroit, Western Star, and Thomas Built Bus brands.

by Staff
February 2, 2017
Daimler Trucks North America Celebrates Milestones

1942 Freightliner Model 600 “Shovelnose photo courtesy of DTNA.

2 min to read


1942 Freightliner Model 600 “Shovelnose photo courtesy of DTNA.

Daimler Trucks North America (DTNA) is set to celebrate a century of innovation with anniversaries of Freightliner, Detroit, Western Star, and Thomas Built Bus brands.  

Throughout 2017 DTNA will celebrate its legacy. 

Ad Loading...

This year, Freightliner Trucks celebrates 75 years of innovation while Western Star Trucks hits 50 years of rugged performance, Thomas Built Bus enjoys 100 years of business, and Detroit reaches a milestone of offering industry-leading engines for almost 80 years. 

From the 1942 debut of the Freightliner Model 600 “Shovelnose,” the industry’s first all-aluminum cab, to the 2017 launch of the new Cascadia, which fully integrates technology and safety systems, Freightliner Trucks has been at the center of industry innovation for 75 years. Along the way, Freightliner has pushed the boundaries of fuel efficiency with the SuperTruck program and revolutionized commercial vehicle technology and safety systems with the Freightliner Inspiration Truck, the first licensed autonomous truck to operate on a North American highway. 

Western Star Trucks can trace its roots back 50 years to Canadian mining and logging operations. With the recent launch of the 5700XE and the innovative 6900 Multi-Body Transformer (MBT), Western Star enters its anniversary year with strong momentum. 

Ad Loading...

Known for its innovative and rugged cab design and unrivaled handmade quality, Western Star blends the toughness needed to withstand rough logging roads with the efficiency required for a long-haul, over the road applications, all while maintaining its reputation for ultra-tough trucks.

In 2016 Thomas Built Bus celebrated 100 years of business. Beginning in 1916 as a street car manufacturer and transitioning to school buses in 1936, founder Perley A. Thomas and company have been at the forefront of innovation for more than 100 years. Thomas Built manufactures all of its product offerings at several High Point, North Carolina facilities, including its most popular Saf-T-Liner C2 conventional school bus.

Thomas Built continues to innovate in both design and manufacturing. In 2011 Thomas Built became and remains the only school bus manufacturer to achieve zero-waste-to-landfill operations - a true testament to its already robust environmental efforts.  Thomas Built offers alternative fuel options such as compressed natural gas and propane.

Additionally, for nearly the past 80 years Detroit Diesel Corporation (DDC) has been providing industry leading engines, to the commercial vehicle industry. Since Daimler’s acquisition of DDC in 2000, they expanded to include axles, transmissions, active safety systems and connected vehicle services for the commercial transportation industry. The Detroit brand is at the core of DTNA vehicle’s industry-leading products and innovations in efficiency, durability, connectivity and safety. The optimization of the Integration Detroit Powertrain in the new Freightliner Cascadia and Western Star 5700XE continues to set new benchmarks in fuel economy. 

More Fleet Management

Red Kodiak-branded autonomous tractor with Charger-branded trailer backed up to warehouse
Fleet Management•October 30, 2026

Kodiak Lines Up Fleets for Driverless Trucking

An agreement for 75 trucks, a new Texas freight lane, and progress on safety validation move Kodiak closer to its planned driverless highway launch.

Read More →
Illustration with Star of David and EEOC logo
Fleet Management•by News/Media Release•October 28, 2026

ITS Logistics Settles Religious Harassment Case

The Nevada-based logistics firm agreed to pay more than $396,000 to settle a religious harassment charge involving an employee's Jewish identity.

Read More →
Truck on divided interstate highway driving toward sunrise
Fleet Management•October 27, 2026

Your Trucks Are Busy. That Doesn’t Mean They’re Winning.

High utilization doesn’t always mean strong margins. Looking beyond the current load can help fleets make better dispatch decisions and get more value from each truck’s time.

Read More →
Ad Loading...
ATA economist Bob Costello speaking beside a graph showing truckload operating costs rising as freight revenue per mile declined after 2022.
Fleet Management•by Deborah Lockridge•October 22, 2026

Why This Trucking Recovery Is Different

Freight demand remains sluggish, but rising costs and tougher enforcement have taken enough capacity out of the market to change the outlook for motor carriers.

Read More →
PS Coach tablet interface showing a driver’s coaching inbox, safety event video and coaching advice for a harsh-braking event.
Fleet Management•by News/Media Release•October 21, 2026

Platform Science Adds Dispatch and Safety Tools

Four additions to PS Fleet help fleets monitor loads, manage driver coaching, share truck locations and adjust video system settings.

Read More →
Screen capture showing PrePass Intelligence data on tolls
Fleet Management•by News/Media Release•October 21, 2026

PrePass Intelligence Mines Fleet Bypass, Toll and Safety Data

PrePass Intelligence helps fleets measure bypass savings, flag potential toll overcharges, and spot suspicious transactions by combining data from separate systems.

Read More →
Ad Loading...
Computer screen showing examples of what fleets could ask Motive AI Agents to do
Fleet Management•by Staff•October 20, 2026

Motive Adds AI Agents for Fleet Operations

New tools automate follow-up on fleet data, from maintenance work orders to driver alerts, with two-way voice conversations planned for later this year.

Read More →
Graphic art with a heavy-duty tractor trailer and a work truck with the words "trivia lunch"
Fleet Management•by Lauren Fletcher•October 19, 2026

Can You Beat Our Trucking Trivia Challenge?

Test your truck knowledge with 19 trivia questions from Heavy Duty Trucking Exchange. Can you keep up with the fleet pros?

Read More →
Four horizontal and two vertical video screens show different aspects of BeyondTruck's new compatibility engine
Fleet Management•by Deborah Lockridge•October 19, 2026

BeyondTrucks Adds Rules Checks to Dispatch

New Compatibility Engine checks driver qualifications, equipment requirements and fleet policies before loads are dispatched.

Read More →
Ad Loading...
Gloved hand fueling a truck beside a graphic listing ATRI’s top three trucking concerns for 2026: fuel prices, lawsuit abuse reform and CSA.
Fleet Management•by Deborah Lockridge•October 19, 2026

Diesel Prices Hijack Trucking’s Worry List

ATRI’s annual survey finds cautious optimism about freight, but diesel costs, litigation, and insurance continue to squeeze fleets. Drivers have different priorities on several issues.

Read More →