Truck-Lite Holdings today announced that it has changed its corporate name to Clarience Technologies, LLC. The name change reflects a broader focus on providing total visibility to the commercial and recreational transportation industry through its family of technology-driven brands, according to the company.
“As we continue to grow and innovate, we've made several changes to our operations including establishing our new global R&D center in Pittsburgh, Pennsylvania, and global headquarters in Southfield, Michigan,” said Brian Kupchella, CEO of Clarience Technologies. “The next step in our transformation is rebranding our parent company to better reflect our mission to provide visibility and safety to the transportation industry.”
The name Clarience is formed by combining "clarity," to signify visibility and insight, and "science," which is how it is achieved.
Clarience Technologies is a family of brands, which will each retain their current names and branding, and include Truck-Lite Co., Davco Technology, Road Ready, Rigid Industries, and Lumitec. Clarience Technologies currently has 12 locations globally and supplies products to customers in 68 countries.