When people talk about sustainability and trucking, these days the first topic people think of is electric trucks, or maybe renewable fuels. And those are indeed among the ways trucking fleets can be more environmentally friendly.
15 Ways HDT’s Top Green Fleets Pursue Sustainability
Electric trucks and alternative fuels may get the headlines, but when it comes to trucking fleets reducing emissions and being more sustainable, there are many strategies fleets can adopt, as these takeaways from HDT's Top Green Fleets illustrate.

Trucking fleet sustainability is about more than zero-emission vehicles.
Image: HDT Graphic
But for the vast majority of trucking operations, those options aren’t feasible. Yet there are many sustainability strategies that fleets can adopt.
HDT started its Top Green Fleets awards in 2013. More than a decade later, while some things have changed, some strategies are still just as valid now as they were then, other things have changed, including the advent of heavy-duty battery-electric trucks, better auxiliary power unit technology, the use of artificial intelligence to optimize routes, the emergence of renewable diesel and renewable natural gas, and more.
Read on to learn 15 ways HDT’s 2024 Top Green Fleets are pursuing sustainability.
1. Researching the Latest Green Technology
Leading green fleets are continually researching and testing products and technologies to determine which sustainability options are right for their particular operations. They work with OEMs and suppliers to get early access to green technology and products for testing and evaluation.
2. Buying the Latest Fuel-Efficient Trucks
One of the most common tactics is buying the latest, most fuel-efficient, low-emissions equipment available and keeping the fleet age young.
As Werner Enterprises pointed out in its latest Corporate Social Responsibility Report, today, 60 low-emission diesel trucks produce the same emissions as a single diesel truck would in 1988.
3. Spec’ing for Efficient Operation
Not only do these fleets buy new, fuel-efficient models, they ensure they are optimizing the specifications of those trucks for the fleet’s specific operations.
Powertrain specs feature fuel-saving features such as downspeeding and automated manual transmissions. Advanced cruise control and speed limiters are used to keep trucks in most efficient range.
4. Pushing the Aero Envelope
Today’s trucks are more aerodynamic than ever, and aero add-ons such as trailer skirts are common. But that doesn’t stop leading fleets from using add-on aero devices such as cab extenders and side fairings on cabs, replacing mirrors with sleek camera-based vision systems, and investigating the best and latest trailer aero devices for trailers.
5. Reducing Idle Time
Unnecessary idling wastes a lot of fuel, so sustainable fleets spec idle reduction technology such as auxiliary power units, the latest battery-powered cab HVAC systems, and solar panels. One fleet said it spec’ed improved alternators that charge batteries more completely and quickly, offering extra power at rest time for drivers to use air conditioning and electronics.
6. Paying Attention to Tires
Tires can make a significant impact on fuel economy as well as waste, so sustainable fleets pay attention to their tires, with low-rolling-resistance tires, wide-base single tires, automatic tire inflation, and repurposing/recycling/repairing/retreading tires.
7. Training and Incentivizing Drivers
The most fuel-efficient specs will only go so far if drivers don’t know how to drive efficiently (or don’t care.)
Top Green Fleets prioritize training and incentivizing drivers in behaviors that improve fuel efficiency, such as smoothness, speed, throttle, space management, idle time, etc.
8. Improving Freight Efficiency
If more freight can be moved per gallon of fuel used, improving freight efficiency, that’s another way to improve sustainability. One way fleets do this is by minimizing empty miles and wasted fuel using high-tech route optimization.
Another way is to spec tractors and trailers to allow for more payload per trip. Lighter-weight day cabs and lightweight chassis reduce overall weight and allow more cargo to be moved per shipment. Some freight allows for special trailer specs for more payload; fleets may operate longer combination vehicles where allowed.
Several of our top green fleets are increasingly moving some truck freight to intermodal. A single ton of freight can be shipped 500 miles on the equivalent of a single gallon of fuel.
9. Using Greener Fuels
Alternative fuels make sense for some fleets, largely depending on geographic location as well as type of operations. This may include biodiesel, renewable diesel, and natural gas or renewable natural gas.
10. Sustainability in the Shop
Top Green Fleets stay on top of regular maintenance to ensure optimal performance of vehicles to make sure they’re delivering on fuel-economy specs. Fleets are extending oil drain intervals for less waste oil, as well as recycling waste oil and other substances such as water form wash bays.
11. Greening Facilities
While most attention to sustainability for trucking focuses on the vehicles, green fleets also work to improve the environmental efficiency of their facilities, such as headquarters and warehouses.
Tactics include efficient LED lighting, motion-activated lighting, paperless technology, adding solar panels to roofs, tinted windows to conserve energy, geothermal energy systems, and eco-scaping grounds with trees, grasses, and flowers to replenish oxygen to the environment.
12. Recycling
Green fleets are recycling everything from paper and oil to water in truck wash bays, using re-usable coffee and drink cups instead of disposable water bottles or paper or Styrofoam cups,
13. Evaluating ZEVs
Sustainable fleets are evaluating, testing, and adopting zero-emission vehicle technology such as battery-electric trucks where it makes sense. If ZEVs are not applicable for fleets’ on-road applications, they may use ZEV yard tractors or forklifts.
They are investing in electric-charging facilities backed by on-site distributed energy generation and storage powered by renewable energy sources such as solar — aka microgrids.
14. Setting Goals and KPIs
Fleets are increasingly setting specific sustainability goals, as well as setting, measuring and tracking key indicators to track their progress in meeting those goals. Telematics are useful to monitor areas such as fuel consumption and driver behavior and identify areas to improve.
With more attention being paid by corporations to Scope 3 emissions (much of which is generated in the supply chain), leading fleets are working to provide Scope 1 emissions and other ESG (environmental, social, and corporate governance) measures to customers.
15. Fostering a Culture of Sustainability
To ensure sustainability goals are more than just numbers on paper, trucking companies are reaching out to get their entire organizations involved in improving sustainability. Some are setting up sustainability committees with representatives from across company functions to come up with ideas, or setting up employee resource groups to engage with corporate and local environmental efforts.
More Fuel Smarts

Vanair Introduces Solar, Battery Power Ecosystem for Class 8 Trucks
The company’s expanded EPEQ ecosystem includes flexible solar panels, lithium batteries, hydraulic power systems, and a portable fast charger for electric trucks.
Read More →
Run on Less “Messy Middle” Data Shows Multiple Paths for Truck Powertrains [Listen]
Listen as Mike Roeth of the North American Council for Freight Efficiency shares insights into battery-electric trucks, natural gas, biofuels, and clean diesel on this episode of HDT Talks Trucking.
Read More →
Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]
NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.
Read More →
Trucking Executive Warns Fuel Spike from Middle East Conflict Hitting Fleets Fast
Mike Kucharski, vice president of refrigerated carrier JKC Trucking, says diesel price jumps tied to global instability are squeezing carriers already struggling with weak freight rates.
Read More →
Smarter Maintenance Strategies to Keep Trucks Rolling
In today’s cost-conscious market, fleets are finding new ways to get more value from every truck on the road. See how smarter maintenance strategies can boost uptime, control costs and drive stronger long-term returns.
Read More →
Researchers Demonstrate Wireless Charging of Electric Heavy-Duty Truck at Highway Speeds
Purdue researchers demonstrated a high-power wireless charging system capable of delivering energy to electric heavy-duty trucks at highway speeds, advancing the concept of electrified roadways for freight transportation.
Read More →
EPA Wants to Know: Are DEF De-Rates Really Needed for Diesel Emissions Compliance?
The Environmental Protection Agency is asking diesel engine makers to provide information about diesel exhaust fluid system failures as it considers changes to emissions regulations.
Read More →6 Dashcam Tactics to Improve Safety & ROI
6 intelligent dashcam tactics to improve safety and boost ROI
Read More →
California: Clean Truck Check Rules Still in Force for Out-of-State Trucks, Despite EPA Disapproval
The Environmental Protection Agency said California can’t enforce its Heavy-Duty Inspection and Maintenance Regulation, known as Clean Truck Check, on vehicles registered outside the state. But California said it will keep enforcing the rule.
Read More →
Justice Department Pulls Back on Criminal Prosecution of Diesel Emissions Deletes
The Trump administration has announced it will no longer criminally prosecute “diesel delete” cases of truck owners altering emissions systems in violation of EPA regulations. What does that mean for heavy-duty fleets?
Read More →
