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SEARCHWabash is strengthening its Trailers as a Service offering with the acquisition of TrailerHawk.ai, which the company said will allow it to offer superior cargo security, real-time visibility and data-driven insights to users.
TrailerHawk.ai provides advanced cargo security and smart access management technologies and will enhance Wabash's Trailer as a Service program.
Image: HDT graphic from Wabash photos
Wabash is strengthening its Trailers as a Service offering with the acquisition of TrailerHawk.ai, which the company said will allow it to offer superior cargo security, real-time visibility and data-driven insights to TaaS customers.
TrailerHawk.ai provides advanced cargo security and smart access management technologies. Founder and CEO Brett Suma will join Wabash to continue developing and scaling innovative solutions.
Wabash’s Trailers as a Service program offers a nationwide, flexible trailer subscription including on-demand trailer pools, national maintenance support, and actionable data insights powered by the Wabash Marketplace platform.
With the TrailerHawk.ai acquisition, Wabash customers gain:
Advanced Cargo Security: Smart access management ensures freight integrity throughout its lifecycle.
Verified Asset Chain of Custody: Actionable insights provide confidence and clarity for every shipment.
Operational Flexibility: Seamless integration into TaaS helps customers adapt quickly to industry shifts and scale efficiently.
Trailer pools enable small trucking companies that would otherwise be incapable of supporting many large shipper’s trailer requirements an opportunity to build networks of consistent freight typically dominated by large for-hire carriers.
Wabash said this acquisition reinforces its commitment to merging physical and digital technologies, creating connected ecosystems that drive efficiency and reliability across the supply chain.
Suma’s deep understanding of the logistics industry positions him to refine and expand Wabash’s offerings for 3PLs, carriers and shippers, according to the announcement.
Suma previously had worked at Knight-Swift, and he wanted to work on answering the question, “How do we shape the future of truckload transportation? And how do we shape the future of work in the trucking industry?” as he explained in a 2023 interview with HDT.
In 2019 Suma founded Loadsmith, which started out as a freight brokerage. But Suma’s goal was to build an intelligently designed network of freight that incorporates asset connectivity and visibility – a network so smart that eventually it would support true driverless truck operations.
Late last year, Loadsmith sold its brokerage operations to FreightVana, a fast-growing logistics company, enhancing FreightVana’s power-only offerings. (In 2022 FreightVana announced it would use the Wabash TaaS program to build its trailer pools.)
At the time he sold the brokerage business, Suma told HDT that he planned to continue to work towards an autonomous-truck future.
“Having experienced Wabash’s TaaS platform as a customer, I’ve seen its ability to transform logistics operations,” said Suma. “I’m thrilled to join the Wabash team to continue innovating and delivering smarter, more secure solutions for the industry.”
Wabash last fall announced a collaboration with Kodiak Robotics to learn how trailers of the future can best support autonomous trucking. Kodiak announced it will use Wabash’s Trailers as a Service (TaaS) offering in its ongoing autonomous truck development program.
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