Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Starsky Robotics Takes its Final Bow

Starsky Robotics founder Stefan Seltz-Axmacher said his autonomous trucks development company is shutting down. "Trucking companies aren’t great technology customers," he said.

March 19, 2020
Starsky Robotics Takes its Final Bow

Starsky Robotics founder Stefan Seltz-Axmacher (left) announced the demise of his autonomous truck development company in a blog written for Medium magazine. 

Credit:

Photo" Starsky Robotics 

3 min to read


It was an obsession, Stefan Seltz-Axmacher, founder and CEO of Starsky Robotics, of his quest to develop a viable autonomous truck, in a blog for Medium. But instead of announcing his company’s success, Seltz-Axmacher found himself announcing that the company he founded and had such high hopes for will shutter its doors, instead.

In his blog, Seltz-Axmacher wrote:

Ad Loading...

In 2015, I got obsessed with the idea of driverless trucks and started Starsky Robotics. In 2016, we became the first street-legal vehicle to be paid to do real work without a person behind the wheel. In 2018, we became the first street-legal truck to do a fully unmanned run, albeit on a closed road. In 2019, our truck became the first fully-unmanned truck to drive on a live highway.


And in 2020, we’re shutting down.

In 2018, we reported that while most companies exploring autonomous trucks were insisting that a driver would still be in the cab for years to come, Starsky was going all-in on the early adoption of Level 5 autonomous systems, moving freight without any human in the vehicle at all.

Seltz-Axmacher placed the blame for Starsky’s demise on a number of factors, including timing, tech adoption curves, and mostly on a industry that he said is seemingly indifferent to new technology:

Ad Loading...

The nature of the participants in the trucking industry also reinforces the decision to be an operator. Trucking companies aren’t great technology customers (you should see what they use), and no one knows how to buy safety-critical on-road robots. Even if Starsky perfected general autonomy and perfectly validated safety, it would take years to deploy sufficient systems to make the necessary profits.

At the moment, Seltz-Axmacher is in the process of winding the company down and selling off its assets. But, above all else, he sounds sour on the prospect of autonomous trucks coming to the mainstream in the near future:

From my vantage point, I think … no one should be betting a business on safe AI decision makers. The current companies who are will continue to drain momentum over the next two years, followed by a few years with nearly no investment in the space, and (hopefully) another unmanned highway test for five years.


I’d love to be wrong. The aging workforce which will almost certainly start to limit economic growth in the next 5–10 years; the 4,000 people who die every year in truck accidents seem a needless sacrifice. If we showed anything at Starsky, it’s that this is buildable if you religiously focus on getting the person out of the vehicle in limited-use cases. But it will need to be someone else to realize that vision.

You can read Seltz-Axmacher’s full blog here.

More Fleet Management

Volvo OTA updates.

Volvo Trucks Adds Unattended Over-the-Air Software Update Capabilities

The latest evolution of Volvo’s over-the-air update technology allows software updates to run while trucks are parked, helping fleets keep vehicles current without disrupting operations.

Read More →
Podcast thumbnail illustration
Fleet ManagementJune 4, 2026

How Waste Connections is Using Data, Telematics, and AI

How do you manage and maintain more than 18,000 connected trucks? Data. Lots of it.

Read More →
YouTube thumbnail showing Chuck Palmer illustration with refuse truck in background

Why Fleet Data Matters More Than Ever at Waste Connections [Watch]

Waste Connections' Chuck Palmer explains how telematics, predictive maintenance, safety analytics, and AI help keep vehicles on the road and drivers safe in this episode of HDT Talks Trucking.

Read More →
Ad Loading...
Illustration of tractor-trailer and cybersecurity
Fleet ManagementJune 3, 2026

NMFTA Launches Free, Anonymous Cybersecurity Threat Report Portal

Organizations are encouraged to anonymously report freight fraud, cargo crime, and cyber threats while gaining visibility into incidents reported across the transportation sector.

Read More →
Cover feature graphic showing AI background

AI Can Optimize a Fleet. Can It Replace Human Judgment?

Fleets fear falling behind if they don’t adopt AI quickly enough. They also fear what happens if the technology makes the wrong decision.

Read More →
Jamie Hagen owner, Hell Bent Xpress.
Fleet Managementby Jack RobertsMay 29, 2026

Jamie Hagen Gets Real About Running a Small Fleet in an Uncertain Economy

Small fleet owner Jamie Hagen says new legal risks, volatile fuel prices, and a changing freight market are forcing small carriers to rethink how they operate — and what they can afford.

Read More →
Ad Loading...
Jamie Hagen owner, Hell Bent Xpress.
Fleet ManagementMay 28, 2026

Jamie Hagen Gets Real About Freight, Fuel Prices, Safety, and Small-Fleet Survival

Running a small trucking fleet right now isn’t easy, especially right now. And Jamie Hagen doesn’t sugarcoat it.

Read More →
Jamie Hagen, Hellbent Xpress.
Fleet Managementby Jack RobertsMay 28, 2026

Jamie Hagen Gets Real About Freight, Fuel Prices, Safety, and Small-Fleet Survival

Running a small trucking fleet right now isn’t easy, especially right now. And Jamie Hagen doesn’t sugarcoat it.

Read More →
Illustration of a padlock attached to heavy chains over a digital binary background with the words “Data Lock In?” in large bold text.
Fleet ManagementMay 28, 2026

Data Lock‑In or Integration Lock‑Out?

Data fragmentation is costing dealerships, OEMs, fleets, and upfitters millions. Here’s why interoperability may be the fix the trucking industry needs.

Read More →
Ad Loading...
Greg Feary, president and managing partner of transportation law firm Scopelitis, Garvin, Light, Hanson & Feary.
Fleet ManagementMay 27, 2026

What Trucking Fleets and Brokers Need to Know About This Supreme Court Case

In May, the U.S. Supreme Court ruled that freight brokers can be held liable for damages if a truck they have contracted with is involved in an accident. Listen as this transportation attorney breaks down the ruling and its implications for the trucking industry.

Read More →