Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

New Man to Man Campaign to Fight Human Trafficking Demand

The new Man to Man anti-human trafficking campaign, spearheaded by the American Trucking Associations and Truckers Against Trafficking, aims to address the demand for sexual services that drives human trafficking.

by Staff
February 21, 2018
New Man to Man Campaign to Fight Human Trafficking Demand

One of the banners in the Man to Man anti-human-trafficking campaign from American Trucking Associations and Truckers Against Trafficking.

3 min to read


One of the banners in the Man to Man anti-human-trafficking campaign from American Trucking Associations and Truckers Against Trafficking.

The new Man to Man anti-human trafficking campaign, spearheaded by the American Trucking Associations and Truckers Against Trafficking, aims to address the demand for sexual services that drives human trafficking.

Truckers Against Trafficking has long fought to raise awareness about the problem and train industry professionals to identify and report instances of trafficking. In a Feb. 21 press conference on Capitol Hill, TAT joined Demand Abolition, Businesses Ending Slavery and Trafficking, ATA’s America’s Road Team, UPS, and Walmart, to launch the Man to Man Campaign.

Ad Loading...

The Man to Man Campaign is founded on the belief that if there were no demand for commercial sex, then sex trafficking would not exist.

“At the very root of the sex trafficking and sexual exploitation epidemic sweeping our nation and world is the demand,” said Truckers Against Trafficking Deputy Director Kylla Lanier. “The prostituted person, and more recently, the traffickers have been the focus of attention and arrests, while the buyer goes home with a warning. This must change. … When all is said and done, if there is no buyer, there would be no victim.”

The goal of the Man to Man campaign is to highlight drivers who advocate strongly against and keep an eye out for trafficking, featuring them on on websites, social media pages, and on banners at speaking engagements throughout the country. The banners will also flank TAT’s Freedom Drivers Project, a touring tractor-trailer exhibition about human trafficking that stops at trucking’s major events.

Want to learn more about TAT''s #mantomancampaign
Check out our websitehttps://t.co/IrU1M8i5Bt

— TAT (@TATKylla) February 21, 2018

According to national survey results from Demand Abolition, 20% of adult men ages 18-64 have bought or would consider buying commercial sex if the circumstances permitted. Further, approximately 35% of men have searched online sex ads but not engaged in the transaction.

Ad Loading...

Increasingly, major transportation brands and corporations are positioned to leverage use their influence and leadership to raise awareness about the issue and effect change. 

“Our industry’s voice is powerful,” said ATA COO Elisabeth Barna. “From truck drivers to dock workers to dispatchers throughout the supply chain, if we can continue talking to one another about the atrocity that is human trafficking, we can make substantial progress toward our goal of eliminating it, That starts by having difficult conversations with people in our communities.”

Captain John McKown of @UPSers speaks at the Truckers Against Trafficking press conference for the launch of their Man to Man campaign. Thanks for spreading this important message, John. pic.twitter.com/wH46mIuYqn

— America's Road Team (@AmericaRoadTeam) February 21, 2018

Truckers Against Trafficking has created a web page, https://truckersagainsttrafficking.org/man-to-man/, dedicated to the Man to Man Campaign. Site visitors can learn more about how private sector stakeholders are addressing the issue, how to react to signs of human trafficking, and discover ways to share the Man to Man Campaign message with individuals in their communities.

More Fleet Management

HDT Top 20 Products Award Logo
Fleet Managementby Deborah LockridgeFebruary 13, 2026

HDT Top 20 Products 2026: The New Tools, Technologies, and Ideas Shaping Trucking

From pricing intelligence and compliance tools to charging infrastructure, diagnostics, tires, and AI, HDT’s 2026 Top 20 Products recognize the new tools, technologies, and ideas heavy-duty trucking fleets are using to run their businesses.

Read More →
Geotab's Neil Cawse on stage during keynote at Geotab Connect 2026
Fleet Managementby Deborah LockridgeFebruary 12, 2026

Adapt or Die: Geotab’s Neil Cawse on AI’s Rapid Reinvention of Fleet Management

Artificial intelligence is evolving faster than fleets can keep up, and telematics must evolve with it, Cawse said during Geotab Connect. The future? A single AI coordinating every system — and leaders who know how to guide it.

Read More →
Illustration with question mark and graph illustrating uncertainty
Fleet Managementby StaffFebruary 12, 2026

After Three Years of Pressure, Motor Carriers and Brokers See Early Signs of a Turn

Survey data show carriers and brokers expect improving demand in 2026, even as rates lag and capital investment remains on hold.

Read More →
Ad Loading...
Photo of GO Focus Pro dashcam
Fleet Managementby News/Media ReleaseFebruary 11, 2026

Geotab Launches AI-Powered GO Focus Pro Dash Cam With 360-Degree Visibility

Geotab launches GO Focus Pro, an AI-powered 360-degree dash cam designed to reduce collisions, prevent fraud, and protect fleets from nuclear verdict risk.

Read More →
Knowledge Hub fleet intelligence system.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

Augment Launches Freight-Native Knowledge Hub to Preserve Operational Know-How

Knowledge Hub is designed to turn scattered tribal knowledge into execution-ready intelligence and help logistics teams make faster, more consistent decisions.

Read More →
Avery Vise, FTR vice president of trucking.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

FTR: Trucking Conditions Hit Four-Year High as Rates and Capacity Tighten

Improving freight rates and tighter capacity push FTR’s Trucking Conditions Index to its highest level in nearly four years.

Read More →
Ad Loading...
Quester fleet maintenance dashboard.
Fleet Managementby News/Media ReleaseFebruary 10, 2026

Questar Predictive Fleet Health Platform Now Available Through Geotab Marketplace

Quester’s AI-driven maintenance insights aim to help fleets reduce unplanned downtime, improve repair planning, and better understand the true cost of maintenance decisions.

Read More →
Photo of Jim Mullen
Fleet Managementby News/Media ReleaseFebruary 9, 2026

Truckload Carriers Association Names Jim Mullen President

Mullen has trucking experience with government, associations, trucking companies and suppliers.

Read More →
Illustration of football stadium with bar graph and freight on dock
Fleet Managementby StaffFebruary 5, 2026

How The Big Game Impacted Freight Volumes

Super Bowl LX drove a spike in trucking freight volumes into San Jose. New data shows which equipment types benefited most.

Read More →
Ad Loading...
Cyberstop column header depicting images related to threats, AI, and a locked cargo container
Fleet Managementby Ben WilkensFebruary 4, 2026

How Cybercrime Is Reshaping Cargo Theft and Fleet Risk in 2026

Artificial intelligence is changing how cybercriminals and cargo thieves target trucking fleets—and how fleets defend themselves. As phishing, impersonation, and cargo theft converge, cybersecurity is becoming a core part of fleet safety and operations.

Read More →