Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

HDT Truck Fleet Innovators Talk Specs, Engines at Mid-America Fleet Forum

MATS, LOUISVILLE, KY -- A panel discussion of innovative fleet leaders Wednesday illustrated why one size does not fit all is not an approach that works well in the trucking industry.

Deborah Lockridge
Deborah LockridgeEditor and Associate Publisher
Read Deborah's Posts
March 26, 2014
HDT Truck Fleet Innovators Talk Specs, Engines at Mid-America Fleet Forum

PepsiCo's Shelby Green (gesturing) talks about how his company is changing its beverage delivery using a 48-foot trailer with an automatic lift axle and robust liftgate specs. Photo: Evan Lockridge

3 min to read


HDT Equipment Editor Jim Park, far left, hosts a panel of HDT's Truck Fleet Innovators, from left, Mike O'Connell, David Hoover, Shelby Green and Bill Bliem. Photo: Evan Lockridge

MATS, LOUISVILLE, KY -- A panel discussion of innovative fleet leaders Wednesday illustrated why one size does not fit all is not an approach that works well in the trucking industry.

HDT's 2014 Truck Fleet Innovators were honored during the Mid America Trucking Show Fleet Forum event, participating in a panel discussion on their perspectives on equipment.

Ad Loading...

The panel was moderated by Heavy Duty Trucking Equipment Editor Jim Park. When he asked the panel what drives the spec'ing procedure at their companies, operating costs were a the biggest concern.

"At the end of the day, while acquisition costs are important, I pay for that once," said Mike O'Connell, Senior Director, Supply Chain Fleet for Frito-Lay. With some route trucks that are 15 years old, he said, "operation cost becomes very important for total cost of ownership."

PepsiCo's Shelby Green (gesturing) talks about how his company is changing its beverage delivery using a 48-foot trailer with an automatic lift axle and robust liftgate specs. Photo: Evan Lockridge

For Shelby Green, Senior Fleet Director for PepsiCo North America Beverages, spec'ing is a very deliberate, team process.

Ad Loading...

"You only get the chance once to spec something you want to call standard, so we take a very deliberate approach to it," he said, looking at things such as total life costs and serviceability. "Most of all in today's world … we really have to look at how to we spec something so it become more productive, more ergonomic, more driver friendly."

Bill Bliem, Senior Vice President, Fleet Services for New Jersey-based NFI, was asked about whether as a for-hire fleet, purchase cost was more important than it was for the private fleets that made up the rest of the panel.

"I have some suppliers that will disagree with me," he said to an audience chuckle, "but it's not all about price. Really for us there's four things that drive the decision: Driver comfort, fuel efficiency, weight, and durability. We try to standardize across our fleet the same axles, the same transmissions, but we're constantly improving on what we call our standard spec. As technology evolves we're changing our standard spec once or twice a year."

For David Hoover, Director, Outbound Logistics for Michigan-based supercenter chain Meijer, the higher weights allowed in the state make a big difference in many specs. For instance, he said, the fleet tested tractors powered by 12-liter natural gas engines, but found the higher weights created too much of a fuel economy penalty.

Some of the other Innovators, however, are expanding their natural gas fleets. NFI, for instance, currently has about 25 units and is adding another 30 this summer. They have found that to get the desired return on investment, the trucks need to run at least 140,000 miles a year, which they are doing in their Texas LNG fleet with a slip seat operation.

Ad Loading...

Frito-Lay has more than 200 natural gas units in its over the road fleet, mostly using the 9-liter Cummins but implementing the new 12-liters now.

"We're an out-and-back fleet so I really only need one fuel station near my facility," he said. "30% of fleet on the tractor side will be natural gas this year after we finish deployment."

Diesel engines, of course, are still the mainstay.

At NFI, about 75% of the fleet is EPA 2010 engines. "We went both routes with both technologies," Bliem said. "They both have good fuel improvement, one had much better maintenance costs. The first real issues we're having with SCR was this winter in the subfreezing temperatures. We started seeing a lot of derates, we had DEF freezing up on us, especially up in Chicago, Wisconsin, Canada."

Bliem and O'Connell both mentioned that the EPA 2010 engines are now getting to the point where the emissions systems need maintenance.

Ad Loading...

Meijer was one of the first fleets in the country to go with EPA 2010-emissions engines, and did a lot of pre-production testing and validation in partnership with Detroit. Now Hoover is upgrading to the GHG 2014 fuel-efficient engines; about 30% of the fleet currently has them, and Hoover reported "a drastic fuel economy jump."

More Fuel Smarts

EquipmentJuly 23, 2026

Cummins Adjusts 2027 Engine Rollout After EPA Proposal

The engine maker will gradually introduce its new Model Year 2027 diesel engines while continuing to offer current models during the transition, citing the EPA's proposed emissions rule changes.

Read More →
Four men in suits on the National Mall with giant video screen showing capitol building in the background
Equipmentby Deborah LockridgeJuly 10, 2026

EPA Proposal Could Ease 2027 Truck Costs and Buying Uncertainty

The proposal doesn't change the tougher NOx standard, but it would revise key implementation requirements that manufacturers say have driven up costs and complicated fleet purchasing decisions.

Read More →
Illustration showing Paccar MX engine with sketch illustration of DEF fill tank in background
Equipmentby Deborah LockridgeJuly 7, 2026

Cummins, Paccar Ease DEF Derates After EPA Guidance

Updated diesel engine software gives truck operators more time to address emissions-system issues while staying compliant with EPA emissions standards.

Read More →
Ad Loading...
Illustration with wrenches in background with "Maintenance in the Messy Middle: Biodiesel" text and NACFE Run on Less logo
Maintenanceby Jack RobertsJuly 2, 2026

Maintenance in the Messy Middle Part 3: Biodiesel

Biodiesel can reduce emissions, improve fuel-system lubricity and use existing diesel infrastructure. But NACFE’s Messy Middle maintenance report says fleets must actively manage storage, cold-weather operation, filters and oil drain intervals to avoid problems.

Read More →
thermo king heavy duty trucking
Safety & ComplianceJuly 1, 2026

Enhance Fleet Performance with High-Efficiency Auxiliary Power Units

Drive sustainable cost savings while increasing driver comfort during short- and long-haul logistics operations.

Read More →
Illustration with wrenches in background with "Maintenance in the Messy Middle: Renewable Diesel" text and NACFE Run on Less logo
Maintenanceby Jack RobertsJune 29, 2026

Maintenance in the ‘Messy Middle’ Part 2: Renewable Diesel Fuel

NACFE's latest Messy Middle Powertrain Service & Maintenance report says renewable diesel gives fleets an opportunity to reduce carbon emissions without changing trucks, fueling infrastructure or maintenance practices. But technicians still need to understand several important operational differences.

Read More →
Ad Loading...
Illustration messy middle maintenance diesel with wrenches in background
Maintenanceby Jack RobertsJune 26, 2026

The Diesel Engine Enters NACFE’s ‘Messy Middle’

NACFE’s new Messy Middle Powertrain Service & Maintenance report says keeping modern diesel engines running now depends as much on software, diagnostics and data as traditional mechanical service.

Read More →
Illustration showing DEF tank and Detroit engine
Equipmentby Deborah LockridgeJune 18, 2026

DTNA Software Update Gives Truckers More Time Before DEF Derates Take Effect

The changes reflect EPA guidance aimed at reducing downtime caused by emissions-system faults while maintaining compliance requirements.

Read More →
Illustration of exhaust aftertreatment system on an AI-inspired blue background and a green fuel pump nozzle in the foreground.
Maintenanceby Deborah LockridgeJune 15, 2026

New Agentic Predictive Maintenance Report Demonstrates How Degraded Aftertreatment Systems Waste Fuel

Questar analyzed a large mixed-class fleet and discovered it was wasting as much as $30 in fuel per vehicle, per day, because of mechanically degraded aftertreatment systems.

Read More →
Ad Loading...
Amazon electric cargo bike on New York City street
Fleet Managementby Deborah LockridgeJune 15, 2026

New York City's Microhub Project is Delivering Results

Trucking, last-mile delivery companies, and environmental advocates like what they are seeing so far with New York's microhub program.

Read More →