FTR: We're on the Bottom, But Where Do We Go From Here?
"We really have reached a bottom, and that's a good thing." "We think the economy is starting to improve." These are just a few of the promising phrases listeners heard from Eric Starks, president of FTR Associate
"We really have reached a bottom, and that's a good thing." "We think the economy is starting to improve." These are just a few of the promising phrases listeners heard from Eric Starks, president of FTR Associates
, and Economist Bill Witte, respectively, during an FTR webinar Friday morning. The forecasters presented the good news in their Commercial Truck and Vehicle Outlook.
But, as with most good news that comes from FTR, it almost always comes with a caveat: there's no free lunch. Starks explained that there's still a lot of uncertainty about how long it will take for things to firm up. At a minimum, things won't start firming up until the third quarter of 2010, he predicts.
The researchers reported that October Class 8 orders jumped to 21,792 units, a 104 percent boost over September and a 117 percent year-over-year rise. However, Starks said these sales are not due to fundamental, underlying demand. "You can't get too excited about this," he said. These orders are coming from fleets that are filling their near-term production slots with 2007 technology engines. Orders are expected to slow in November and fall substantially in December.
"Why do you buy equipment? It's to move freight," Starks said.
Freight forecast
And freight has a long way to go. According to Noel Perry, senior consultant at FTR, freight doesn't grow until the economy grows more than 3 percent. The economic growth dropped below 3 percent back in 2005. "Not only has this thing been deep, it's been extremely long," Perry said. "We really can't cry wolf until at least the first or second quarter of next year."
Currently, there are a record number of about 300,000 surplus active trucks, or trucks that are sitting in lots, Perry said. In addition, the number of trucking bankruptcies is the same as the last peak in freight, most likely because banks are keeping these companies afloat, he said. The banks don't want to declare more losses on their books, and they don't want to repossess all that equipment, he explained. Therefore, the banks are letting these troubled fleets survive, and that equipment will just sit.
The good news is that the slow growth and weak consumption rates will be offset by the expected rapid growth in the industrial sector, which will provide freight and add growth to the industry, Perry said. In addition, if the recovery plays out the way it did in 1983, we would see a spectacular year in 2011, and capacity would get back to normal levels by the end of 2010. "Let's hope that that repeats," he said.
Overbuying
Starks pointed out a disconnect between the forecast in freight and the forecast in equipment sales. The equipment market is growing at a faster rate than freight, and this is not a good thing. "We are consistently overbuying equipment right now," Starks said.
In order to make up for that overbuying and reach an equilibrium, fleets are going to have to underbuy at some point. This same overbuying phenomenon is happening with trailers.
In 2010, Starks expects there to be much more downside risk than upside risk when it comes to North American Class 8 equipment. He recommends that fleets start planning for this now. Companies need to have an upside and a downside in their back pockets, he said.
More Fleet Management

What Geotab's New AI Connector Means for Fleets
Fleets can now ask their usual AI assistants questions about maintenance, safety, fuel use, and vehicle performance, using their live Geotab data, and take action on the answers without leaving their preferred AI tool.
Read More →
New C.H. Robinson Tool Opens Door to More Predictable Freight
BidBoardX lets carriers search, bid on, and secure committed freight opportunities through a single digital marketplace.
Read More →
New York City's Microhub Project is Delivering Results
Trucking, last-mile delivery companies, and environmental advocates like what they are seeing so far with New York's microhub program.
Read More →
Why Truck Detention Keeps Costing Fleets Time and Money
A 2024 ATRI study found detention affects nearly 40% of truckload stops and costs the industry more than $15 billion annually. Despite the toll on drivers, fleets, and supply chains, the problem remains stubbornly persistent.
Read More →
Time is Running Out to Apply for Exclusive HDT Event
Heavy Duty Trucking Exchange brings fleet managers and suppliers together for the deeper conversations that lead to ideas, partnerships, and solutions. Time is running out to apply for the September event.
Read More →
Amazon Launches Less-Than-Truckload Freight Offering for All Businesses
This launch is the latest addition to Amazon Supply Chain Services, a portfolio of supply chain capabilities from Amazon, including freight, distribution, fulfillment, and parcel shipping.
Read More →
Import Cargo Volume to See Year-Over-Year Gain Again in June, Then Remain Below 2025 Levels Into Fall
After July, the report predicts a weakening in import volume as consumer uncertainty remains high and the impact of increasing inflation takes its toll.
Read More →
AUCTION OF EQUITY INTEREST IN HEAVY HAUL TRUCKING COMPANY!!
Mark your calendar: June 30, 2026 (10:00 a.m. PDT). A 37.5% ownership interest in MagnaTrans, LLC, a California limited liability company doing business as Magna Transportation Group, will be sold in an in-person and online auction to the highest bidder or bidders under Article 9 of the Uniform Commercial Code. The Rancho Cucamonga-based heavy haul and over-dimensional trucking company operates across California, Oregon, and Arizona.
Read More →
Volvo Trucks Adds Unattended Over-the-Air Software Update Capabilities
The latest evolution of Volvo’s over-the-air update technology allows software updates to run while trucks are parked, helping fleets keep vehicles current without disrupting operations.
Read More →How Waste Connections is Using Data, Telematics, and AI
How do you manage and maintain more than 18,000 connected trucks? Data. Lots of it.
Read More →

