Fleet Advantage Names Senior Director of Fleet Services
Fleet Advantage has promoted Matt Hendricks to senior director of fleet services. He is tasked with driving innovative programs for fleet clients.
Fleet Advantage has promoted Matt Hendricks to senior director of fleet services. He is tasked with driving innovative programs for fleet clients.
Matt Hendrix senior director fleet services at Fleet Advantage.
Photo courtesy Fleet Advantage
In his new role, he will serve as a liaison between the fleet services and business development teams with the aim of fostering innovative client-facing programs for pre-sale and post-sale programs during the lease origination process.
Hendrix will also serve as the company’s representative on the Board of Governors of the National Private Truck Council.
He joined Fleet Advantage in 2014 as a member of the fleet services team, focusing on assisting clients with maintenance and warranty problems. He contributed to the development of Fleet Advantage’s ATLAAS software.
“Our clients and partners continue to look to Fleet Advantage for a value-added consultative method that enhances value, lowers operational costs and produces a competitive advantage, and Matt’s expertise greatly improves our ability here,” said Brian Holland, president and CFO of Fleet Advantage. "Additionally, Matt's role in serving on the NPTC Board demonstrates to our clients and industry partners our continued dedication and commitment to Fleet Advantage taking a leadership position in the advancement and advocacy of issues pertaining to private fleet and transportation organizations."
More Fleet Management
Why Private Fleets Are Taking More Freight
Private fleets are putting their own trucks on demanding customers and high-cost lanes as companies seek greater control over service, costs, and capacity.
Read More →
Color Match Smarter: Tools That Restore & Perform
For fleet managers and collision repair professionals keeping heavy-duty trucks on the road, getting the color right the first time isn't just about appearance — it's about efficiency, turnaround time, and bottom-line results. Discover how today's digital color tools are transforming the repair process from guesswork to precision.
Read More →
FMCSA Pauses Biennial-Update Enforcement Amid Motus Transition
Carriers whose updates were due on or after June 1 have more time, while FMCSA works to stabilize its new registration system and warns of phishing sites impersonating its new carrier registration system, Motus.
Read More →
2026 Blueprint for Countering Smarter Supply Chain Theft
Cargo theft is no longer just the cost of doing business. It's a multi-billion-dollar criminal enterprise exploiting vulnerabilities across your fleet, drivers, and supply chain.
Read More →
How Telematics Improves Visibility, Control, and Performance in Refrigerated Fleets
Explore how telematics help refrigerated fleets improve visibility, uptime, efficiency, compliance, and cargo protection across connected cold chain operations.
Read More →
What the U.S.-Canada Trade War Means for Trucking
Escalating U.S.-Canada tariffs could disrupt cross-border freight, reduce truck volumes, raise costs, and create new uncertainty for carriers on both sides of the border.
Read More →
What Are Trucking’s Top Concerns for 2026?
The American Transportation Research Institute wants to know what's worrying trucking fleet managers, drivers, and other stakeholders in its annual Industry Issues survey.
Read More →
American Trucking Associations Looks for a New Leader
ATA President and CEO Chris Spear abruptly left his job at the association on August 21, at a pivotal time for the trucking industry.
Read More →
Public Wi-Fi Cybersecurity Risks: How Truck Drivers and Fleets Can Protect Their Data
Public Wi-Fi can expose truck drivers and fleets to credential theft, malware, and other cyber threats. Here’s how to reduce the risk on the road.
Read More →
For Nicky Cupp, Fleet Innovation Starts With Frustration
HDT Truck Fleet Innovator Nicky Cupp turns everyday pain points at Fraley & Schilling into opportunities for better technology and smarter processes.
Read More →