Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Enterprise Launches Telematics Product for Truck Rental Customers

Enterprise Truck Rental is now offering Enterprise Telematics. Powered by Geotab, the telematics solution provides real-time tracking data for monitoring vehicle and driver performance.

by Staff
December 1, 2017
Enterprise Launches Telematics Product for Truck Rental Customers

Photo: Enterprise Truck Rental.

2 min to read


Photo: Enterprise Truck Rental.

Enterprise Truck Rental has launched Enterprise Telematics, an optional feature of the Enterprise Truck Rental offering in the U.S. and Canada.

Any commercial truck renter can utilize Enterprise Telematics when added to the rental agreement – regardless of the length of rental.

Ad Loading...

If purchased as part of the rental agreement, Enterprise Telematics is turned on when the truck is rented and turned off when the rental is returned. This can be helpful for customers in construction, landscaping, and other seasonal or project-based industries, according to the company.

Powered by telematics provider Geotab, Enterprise Telematics provides real-time tracking data for monitoring vehicle and driver performance.

Enterprise Truck Rental has been using telematics devices for several years for vehicle maintenance and safety. According to the company, thousands of vehicles in the Enterprise Truck Rental fleet are already equipped with Geotab’s telematics technology.

Ad Loading...

“We have a longstanding relationship with Enterprise and have worked closely with them to develop the Enterprise Telematics solution,” said Neil Cawse, CEO of Geotab. “Enterprise Telematics is an innovative solution that makes it easy for Enterprise Truck Rental customers to manage a vehicle’s activity in a manner that is uniquely convenient and accessible.”

Enterprise Telematics has three service level options, including a fully compliant electronic logging device (ELD) solution, which allows U.S. customers to adhere to federal ELD requirements. Effective Dec. 18, commercial drivers who are required to complete hours-of-service (HOS) records of duty status (RODS) must replace traditional paper logbooks with ELD technology.

“Whether you are required to use telematics to comply with the ELD mandate or want to track and optimize the performance of your trucks and drivers for a day, a month, or a year, Enterprise Telematics has the solution you need,” said Frank Thurman, corporate vice president of Enterprise Truck Rental. “It has always been an Enterprise practice to listen to our customers. Enterprise Telematics is just one more way for us to satisfy our customers’ transportation needs.”

Enterprise Telematics offers other features, including:

  • Driver safety: Access to risk and safety scorecards, performance reporting, in-vehicle driver coaching, and safety rules like seatbelt utilization to help improve driver safety on the road.

  • Maximizing fleet and driver productivity: Real-time route-change and fuel-usage tracking, fleet and driver performance reporting, safety and idle-time comparisons, and customized reports.

  • Access to data: After registering at EnterpriseTrucks.com/Telematics, telematics data can be accessed through a mobile app or website.

More Fleet Management

Fleet Managementby StaffJune 24, 2026

What Trucking Events are Happening in 2026?

Looking for trucking-related conventions, expos, and other events? Heavy Duty Trucking has developed this list of national and larger regional trucking shows and events.

Read More →
LIne graph showing spot rates and driver availability over time
Fleet Managementby Deborah LockridgeJune 22, 2026

Truckload Rates Keep Rising as Tight Capacity Fuels Freight Market Recovery

Spot and contract rates continued climbing in May and June, not because freight demand is surging, but because fewer trucks and drivers are available.

Read More →
Geotab screen on AI concept background
Fleet ManagementJune 17, 2026

What Geotab's New AI Connector Means for Fleets

Fleets can now ask their usual AI assistants questions about maintenance, safety, fuel use, and vehicle performance, using their live Geotab data, and take action on the answers without leaving their preferred AI tool.

Read More →
Ad Loading...
Image of computer screen with BidBoardX interface

New C.H. Robinson Tool Opens Door to More Predictable Freight

BidBoardX lets carriers search, bid on, and secure committed freight opportunities through a single digital marketplace.

Read More →
Amazon electric cargo bike on New York City street
Fleet ManagementJune 15, 2026

New York City's Microhub Project is Delivering Results

Trucking, last-mile delivery companies, and environmental advocates like what they are seeing so far with New York's microhub program.

Read More →
Illustration of hourglass and trucks backed up to a dock
DriversJune 15, 2026

Why Truck Detention Keeps Costing Fleets Time and Money

A 2024 ATRI study found detention affects nearly 40% of truckload stops and costs the industry more than $15 billion annually. Despite the toll on drivers, fleets, and supply chains, the problem remains stubbornly persistent.

Read More →
Ad Loading...
Panel discussion
Fleet Managementby Deborah LockridgeJune 12, 2026

Time is Running Out to Apply for Exclusive HDT Event

Heavy Duty Trucking Exchange brings fleet managers and suppliers together for the deeper conversations that lead to ideas, partnerships, and solutions. Time is running out to apply for the September event.

Read More →
Empty trailer with worker loading a pallet of cargo
Fleet ManagementJune 10, 2026

Amazon Launches Less-Than-Truckload Freight Offering for All Businesses   

This launch is the latest addition to Amazon Supply Chain Services, a portfolio of supply chain capabilities from Amazon, including freight, distribution, fulfillment, and parcel shipping.

Read More →
Stacks of intermodal containers at port with truck driving between them

Import Cargo Volume to See Year-Over-Year Gain Again in June, Then Remain Below 2025 Levels Into Fall

After July, the report predicts a weakening in import volume as consumer uncertainty remains high and the impact of increasing inflation takes its toll.

Read More →
Ad Loading...
Equity Interest Auction
SponsoredJune 8, 2026

AUCTION OF EQUITY INTEREST IN HEAVY HAUL TRUCKING COMPANY!!

Mark your calendar: June 30, 2026 (10:00 a.m. PDT). A 37.5% ownership interest in MagnaTrans, LLC, a California limited liability company doing business as Magna Transportation Group, will be sold in an in-person and online auction to the highest bidder or bidders under Article 9 of the Uniform Commercial Code. The Rancho Cucamonga-based heavy haul and over-dimensional trucking company operates across California, Oregon, and Arizona.

Read More →