In addition to drivers retiring out of the business without enough new recruits to replace them, issues of pay, lifestyle, and unmet expectations top the list of factors contributing to the lack of committed CDL drivers in over-the-road (OTR) trucking.
The lifestyle itself can quickly lead to feelings of dissatisfaction, but drivers have reported other factors that cause them to seek employment elsewhere: broken recruitment promises, iscontentment,
and frustration with a company’s recruiter and/or dispatcher.
Keeping all the negative factors in mind, following are 12 best practices for successful recruitment and retention, including:
By Driver Recruitment & Retention Month