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Jack Roberts

Executive Editor

With nearly three decades covering trucking, Jack Roberts is known for reporting on advanced technology, such as intelligent drivetrains and autonomous vehicles, in an industry being transformed by technology.

In his Truck Tech blog, he offers his insights on everything from the latest equipment, systems and components, to telematics and autonomous vehicle technologies. A commercial driver’s license holder, he also does test drives of new equipment and covers topics such as maintenance, fuel economy, vocational and medium-duty trucks and tires.

He has been covering trucking since 1995.

Photo Galleriesby Jack RobertsJuly 12, 2019

A Day at the Races with Mack Trucks [Photos]

Mack Trucks is looking to raise its West Coast profile a bit. A partnership with Portland, Oregon-based Velocity Speed Ferrari Racing Team certainly helps.

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Videosby Jack RobertsJuly 11, 2019

On the Spot: Why a West Coast Racing Team Depends on Mack Anthems [Video]

Senior Editor Jack Roberts spoke with entrepreneur and racer Rich Baek about his love for everything automotive and why he chose to use a pair of Mack Anthems to transport his racing Ferraris.

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Newsby Jack RobertsJuly 11, 2019

Mack Trucks Looks to Raise Profile on West Coast

Mack commands a strong presence in the Class 8 market east of the Mississippi, but it's working to grow its market share on the West Coast. HDT editors got to meet two very different customers.

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Truck Techby Jack RobertsJuly 8, 2019

Core Competencies Matter Even in Times of Expansion

Moving into new markets makes good business sense right now. But expansion could cause fleets to neglect their core competencies something even successful companies like Apple and Amazon have trouble with. Blog commentary by Senior Editor Jack Roberts.

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Truck Techby Jack RobertsJuly 3, 2019

Let’s Put our Wounded Warriors Behind the Wheel

Amazing advances in autonomous technology and prosthetic limbs mean a virtually untapped pool of potential truck drivers is out there, just waiting for a chance to go to work.

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Articlesby Jack RobertsJuly 3, 2019

Dealing With the Dark Side of Social Media

Many executives fear social media because of the damage an irate poster can inflict. But if handled properly, even bad posts can be a good thing for your fleet. (Part of a three-part series on how fleets can use Facebook to recruit and retain drivers.)

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Articlesby Jack RobertsJuly 1, 2019

Q&A: Real-Time Tracking with Atomic Clocks – LocatorX's Fletcher

A new startup company is using atomic clock nanotechnology in ways it says can transform real-time locating capabilities for fleets. President and CEO Scott Fletcher explains how.

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Truck Techby Jack RobertsJune 28, 2019

Knights of the Highway

One upon a time, it was a standard fleet practice for truck drivers to stop and render aid to stranded motorists. And that memory still lingers in our collective consciousness, Jack Roberts notes in his Truck Tech blog.

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Articlesby Jack RobertsJune 27, 2019

How to Recruit Truck Drivers Through Facebook

Smart fleets are using Facebook to expand their talent pool for new drivers and keep the ones they have. First in a three-part series with tips on how to use Facebook to recruit and retain drivers, as well as dealing with the negative aspects that come along with a vibrant social media presence.

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Articlesby Jack RobertsJune 25, 2019

How A Frankenstein Truck Averages Over 9 MPG

Steve Kron’s heavily modified 2001 International IHC 9400 routinely logs 10 mpg and has a million-plus mile lifetime average of 9.21 mpg.

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