If you have customers who think a filter's a filter, you've got an opportunity to educate them about why today's high-tech engines need a correspondingly sophisticated filtration system.
For instance, take the plunger out of a fuel injector from one of today's diesel engines and hold it in your hand. The warmth of your hand will make the metal expand so you can't get the plunger back inside the barrel
Everybody talks about being "green" in their business practices, and consumers often say they want to buy "green" products. But the disparity between talk and action is often wide
When a driver pulls a truck into a service shop for a repair, scheduled or not, a service writer must bring together a lot of information before a work order can be generated.
At the bare minimum,
As sophisticated electronics move from the engine to other parts of the truck, such as multiplexed dashboards, antilock brakes, stability and traction control and transmissions that talk to the engine, it becomes an ever more challenging tas
At a time when the independent parts and service provider is faced with increasing competition from industry consolidation, cheap overseas parts and online ordering, how do you compete