Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Don't Get Busted with 'Guilty' Incentive Based Wellness Programs

Getting in trouble with the law is pretty much the last thing on someone’s mind when starting a wellness program, right? But there are some legal issues to consider.

by HNI
August 21, 2014
Don't Get Busted with 'Guilty' Incentive Based Wellness Programs

Photo via HNI.

3 min to read


Photo via HNI.

Getting in trouble with the law is pretty much the last thing on someone’s mind when starting a wellness program, right? Of course!

Ad Loading...

Employers who leverage wellness programs want to make their staff healthier to save on health care costs, and top talent pays attention to benefits offerings -- making incentive-based wellness programs a useful recruiting and retention tool.

While working on wellness is an admirable pursuit (and one we highly recommend), there are a number of regulations to follow when creating a wellness program. 

Ad Loading...

Because we're on the verge of open enrollment season, now is a good time to dig into the full scope of your benefits offerings, including incentive based wellness programs. Here's what you should review during your open enrollment prep period to stay on the right side of the law: 

Beware the Taxman

Gift cards handed out as part of your wellness program could be included in an employee’s taxable income. When deciding on a reward system for your wellness program, think creatively about your rewards. If you plan to give gift cards, keep them to a small dollar amount and disbursement at a minimum. 

Do the (Deduction) Math

Under HIPAA, rewards must be a deduction of only 30% or lower off your health plan premium. If there is a non-smoking factor in your program, this can go up to a 50% deduction.

Always Another Option

Under HIPAA, there also must be an alternative if someone cannot meet a requirement. For example, if an employee is going to continue smoking (and not receive a nice deduction on his health care plan because of it), you have to give them another option to receive a deduction, as smoking is considered a condition under HIPAA. In this example, to get that wellness program participation in (and to earn the deduction), an alternative for the smoker employee could be attending smoking cessation classes.

Privacy, Please

HIPAA and the Genetic Information Nondiscrimination Act also have privacy laws to which your wellness program is subject. With privacy in mind, be careful of what you require your employees to share with you as the employer. There could also be conditions that are genetic and protected under privacy laws that your wellness program sees as a risk (like high cholesterol), and if you're requiring that employees share this information without a reasonable alternative, you are in questionable legal territory. 

Ad Loading...

Classified Information

According to HIPAA, the boss cannot see health information, because it could interfere with performance evaluations or judgment of an associate. To protect yourself from such an incident, one option is to hire a third-party administrator for your wellness program to avoid employees claiming violation of HIPAA rights. 

Incentive-based wellness programs show your employees that you care about their well-being and want to reward them for taking their health seriously. With open enrollment just around the corner, now is the perfect time to evaluate how you're performing against the regs and make a course correction to get on the right path.

Don't get caught with a guilty wellness program. An "innocent" program is a successful program, and one your employees will be excited to participate in.

This article originally appeared on the HNI blog. Used with permission. HNI is a non-traditional insurance and business advisory firm.

Subscribe to Our Newsletter

More Drivers

Man seated in front of computer with inset of insights generated for a truck driver

Netradyne Intelligence Uses New AI Agents to Automate Response to In-Cab Camera Data

The company called the next-generation in-cab camera safety platform "a fundamental shift from systems that report on what happened to systems that actively drive what should happen next."

Read More →
Illustration of hourglass and trucks backed up to a dock
DriversJune 15, 2026

Why Truck Detention Keeps Costing Fleets Time and Money

A 2024 ATRI study found detention affects nearly 40% of truckload stops and costs the industry more than $15 billion annually. Despite the toll on drivers, fleets, and supply chains, the problem remains stubbornly persistent.

Read More →
Artist rendering of dealership with trucks and trailers parked outside
Equipmentby News/Media ReleaseJune 2, 2026

Prime Inc. to Open $7.9M Flagship Used-Truck Dealership

A new driver-focused facility to sell Prime Inc's used trucks and trailers will be the first purpose-built location in the company's history.

Read More →
Ad Loading...
Thumbnail for podcast episode
Safety & ComplianceMay 28, 2026

Short Takes: Inside K&B’s Truck Safety Tech

Listen to learn how K&B Transportation uses cellphone-blocking technology, speed management systems, weather geofencing, bridge avoidance tools, and more to improve driver safety.

Read More →
Nussbaum driver pay.
Driversby News/Media ReleaseMay 27, 2026

Nussbaum Expands Driver Compensation with Pay Raises, Profit Sharing

Nussbaum Transportation said its latest compensation package could push first-year driver earnings above $90,000 in key hiring markets.

Read More →
Lance Evans, Director of Safety at K&B Transportation.
Safety & ComplianceMay 13, 2026

Listen: Inside Modern Fleet Safety: AI, Cameras & Speed Control at K&B Transportation

Fleet safety is evolving fast—and technology is at the center of it. Learn how a former commercial vehicle enforcement officer turned director of safety at K&B Transportation is embracing real-world safety technology.

Read More →
Ad Loading...
Maverick Transportation Freightliner Cascadia.
Driversby News/Media ReleaseMay 12, 2026

Maverick Announces 2026 Driver Pay Raises

New raises for Maverick Transportation drivers will take effect on May 31, 2026.

Read More →
Alleged Ohio toll evasion truck.
Driversby News/Media ReleaseMay 5, 2026

Illinois Trucker Indicted for Nearly $22,000 in Ohio Turnpike Toll Evasion

Authorities say an Illinois trucker avoided paying tolls for two years, and now faces felony charges, possible prison time, and forfeiture of his Freightliner tractor.

Read More →
Illustration with trojan horse and lock with inside of cargo container in background
Fleet Managementby News/Media ReleaseApril 23, 2026

New Trojan Driver Cargo Theft Scam Bypasses Carrier Vetting Systems

Cargo theft rings plant operatives as drivers inside legitimate, fully vetted carriers, then execute coordinated thefts that look like a traditional straight theft from the outside.

Read More →
Ad Loading...
Female truck driver.
Driversby News/Media ReleaseApril 21, 2026

WIM, Trucker Path Name Top 3 Women-Friendly Truck Stops

ATA’s Women In Motion Council and Trucker Path highlight three truck stops that meet all seven safety-focused criteria and rank highest among female drivers.

Read More →