Trimble Transportation has announced three executive leadership appointments in key positions.

These moves include the promotions of Mark Botticelli to chief technology officer, transportation and Keith Mader to vice president of analytics, transportation. Trent Lezer has also been appointed as senior vice president of technology at PeopleNet, a Trimble company within the Transportation division.

Currently, Botticelli serves as executive vice president and CTO at PeopleNet, Mader is senior vice president of enterprise architecture at TMW Systems, and Lezer is vice president of technology at PeopleNet.

“As Trimble Transportation continues to grow, these appointments will help create operational efficiencies to allow for the faster development of leading-edge solutions that support the needs of our diverse customer base,” said Thomas Fansler, president, Trimble Transportation Mobility. “Mark, Keith and Trent have helped Trimble make incredible strides in creating technology that improves the safety and efficiency of the transportation industry.”

Mark Botticelli (left) has been appointed to chief technology officer, transportation and Keith Mader (center) has been appointed vice president of analytics, transportation. Trent Lezer (right) has also been appointed as senior vice president of technology at PeopleNet, a Trimble company within the Transportation division. - Photos courtesy Trimble

Mark Botticelli (left) has been appointed to chief technology officer, transportation and Keith Mader (center) has been appointed vice president of analytics, transportation. Trent Lezer (right) has also been appointed as senior vice president of technology at PeopleNet, a Trimble company within the Transportation division.

Photos courtesy Trimble

Botticelli has been with Trimble since 2005 and has three decades worth of experience in providing strategic leadership, technology vision, and innovation strategy. While CTO at PeopleNet, he oversaw the development of solutions such as the Connected Fleet, Video Intelligence, and the PeopleNet Connected Gateway.

Mader has worked at TMW for nearly 20 years, leading efforts to globalize the TMWSuite product line and overseeing the first TMW application as a service offering. During his time at TMW, he established a professional product management practice across multiple lines of business and recently formalized the product architecture function. Mader also created and served as the first executive director of the original TMWSuite Advisory Board, which provides a venue for TMW customer interaction.

Lezer has experience at several transportation technology providers. He co-founded Trimble’s Vusion business with Fansler, which specializes in fleet data integration and analytics. As co-founder of Vusion, Lezer managed technology operations and developed solutions that enabled customers to use analytics to improve fuel economy and make informed business decisions, as well as harness automated tax and electronic log reporting to ensure regulatory compliance.

“Mark, Keith and Trent have displayed outstanding leadership and will collaborate to develop innovative approaches to solve the industry’s top challenges,” said Bryn Fosburgh, senior vice president for Trimble. “Each of them will play an integral part in supporting Trimble’s vision to better connect all parts of transportation, giving our customers the ability to make more informed decisions and improve performance in all aspects of their business.”


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