Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

U.S. Xpress 'Reimagines' Brokerage, Focuses on Technology

U.S. Xpress Enterprises is “reimagining” its brokerage segment, building and scaling a digital freight marketplace that benefits both carriers and shippers.

June 16, 2021
U.S. Xpress 'Reimagines' Brokerage, Focuses on Technology

U.S. Xpress' new digital brokerage unit complements its new Variant "digital fleet."

Photo: U.S. Xpress

2 min to read


U.S. Xpress Enterprises is “reimagining” its brokerage segment, building and scaling a digital freight marketplace that benefits both carriers and shippers.

Ad Loading...

The new business unit of the Chattanooga, Tennessee-based truckload carrier, Xpress Technologies, uses carrier optimization to better support shippers as they face supply chain volatility. This system helps move goods on time and provide greater visibility into operations. At the same time, carriers are busier than ever, and Xpress Technologies offers them access to consistent, equitably priced freight, according to the announcement. 

Ad Loading...

“As we digitally transform U.S. Xpress and develop a full suite of transportation solutions built for today’s supply chain, a robust digital brokerage capability has become an increasingly vital component of our long-term growth strategy,” said Eric Fuller, president and CEO of U.S. Xpress. “With Xpress Technologies, we’ve made significant investments in talent and tech that will bring greater visibility, efficiency, and flexibility for shippers and carriers alike.”

The new business unit is led by President Joel Gard. Gard joined U.S. Xpress from Coyote Logistics, where he was responsible for the company’s entry into Europe, expanding its digital brokerage offering to service carriers and shippers in more than 30 countries.

Xpress Technologies is complementary to Variant, the company’s new digital fleet. Variant has quickly scaled to more than 1,000 tractors and incorporates proprietary software that automates load planning and scheduling, enabling trucks to generate more revenue and drivers to take home more money.

The company said that both Variant and Xpress Technologies blend seamlessly with the company’s established Dedicated business unit.

Meet U.S. Xpress' Sean Sadler, an HDT 2021 Truck Fleet Innovator

More Fleet Management

ATA President Chris Spear.
Fleet Managementby Jack RobertsMarch 17, 2026

ATA’s Spear Warns Fuel Prices, Trade Policy, and Global Conflict Could Stall Trucking Recovery

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.

Read More →
Illustration of author headshot with black-and-white old-fashioned rig in the background

New Entrants, Chameleon Carriers, and Safety: Is It Too Easy to Start a Trucking Company?

More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeMarch 12, 2026

Fleet Managers Invited to Apply for Exclusive HDT Exchange Event

HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.

Read More →
Ad Loading...
DAT iPhone Widget.
Fleet Managementby News/Media ReleaseMarch 12, 2026

DAT Launches iPhone Widget to Help Owner-Operators Find Loads Faster

New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.

Read More →
Optimal Dynamics Scale screen shot
Fleet Managementby News/Media ReleaseMarch 12, 2026

Optimal Dynamics Launches AI System to Help Carriers Choose Better Freight

Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.

Read More →
DAT March 2026 trucking conditions.
Fleet Managementby Jack RobertsMarch 12, 2026

DAT: Flatbed Demand Climbs as Van and Reefer Rates Soften

DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.

Read More →
Ad Loading...
YouTube thumbnail with Mike Roeth of NACFE saying "NACFE's Messy Middle: Which Fuel Wins?"
Fuel Smartsby Deborah LockridgeMarch 11, 2026

Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]

NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.

Read More →
Illustration of crowded New York street overlaid with dollar signs
Fleet Managementby Deborah LockridgeMarch 11, 2026

Federal Court Lets NYC Congestion Pricing Continue

A federal court ruling allows New York City’s congestion pricing program to continue, leaving truck tolls in place for fleets delivering into Manhattan.

Read More →
Fontaine Modification Access365
Fleet Managementby News/Media ReleaseMarch 10, 2026

Fontaine Modification Launches Real-Time Truck Modification Tracking Portal

Fontaine Modification has introduced a new customer portal designed to give fleets real-time visibility into the truck modification process, addressing one of the most common questions fleet managers face: “Where’s my truck?”

Read More →
Ad Loading...
FTR Tucking Conditions March 2026.
Fleet Managementby Jack RobertsMarch 10, 2026

FTR: Trucking Conditions Index Climbs to Highest Level Since 2022

Strong freight rates, rising volumes and tighter capacity push trucking conditions higher, though diesel prices could temper gains in the near term, FTR cautions.

Read More →