There's a problem with truck telematics today: Too much data and not enough action.
Jack Roberts talks to Brent Ellis, vice president of business systems & processes, Decker Truck Line, about how to get a handle on truck telematics and make them work for your fleet.
Sponsored by: CAT Scale’s WeighMyTruck app — save time and skip the line.
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What you'll learn in this episode:
From manual processes to automation in brokerage ops
The “technology crisis” in trucking today
Generational divide, ELD mandate & resistance to tech
Automation, scalability & the danger of tribal knowledge
How to know you have a technology problem in your fleet
Too many portals: 14+ platforms and constant context-switching
Making the TMS the single source of truth
Dashboards, KPIs & avoiding paralysis by analysis
Who owns data, and how many analysts do you really need?
Getting value from telematics instead of drowning in data
Breaking old habits & forcing better workflows through training
Vendor “full integration” claims vs. reality
Why technology should be a top-3 priority for fleets