Waltco Lift Corp. has named Aaron Gorman as its new Canadian director of sales, responsible for all sales and strategic planning in the Canadian market

as well as day-to-day management of Waltco's Canadian distributor network and high-level sales calls with large fleets in Canada.

"My primary focus is to launch a truly complete product line from one supplier to our customers in the Canadian market," Gorman said.

Gorman previously worked in the transportation industry in numerous operations and sales management positions. He graduated from the Humber College School of Business in Canada with a degree in business management.

Ohio-based Waltco Lift has warehouses in Douglasville, Ga.; City of Industry, Calif.; and Toronto, Ontario.