Transplace, the online logistics provider formed by six truckload carriers, has “hooked a biggie,” as Traffic World puts it: a load contract from Procter & Gamble valued by industry sources at $700 million.

Transplace was formed through the merger of logistics business units from Covenant Transport, J.B. Hunt Transport, M.S. Carriers (since merged with Swift), Swift Transportation, U.S. Xpress Enterprises and Werner Enterprises.
Industry analysts told Traffic World that the deal is a substantial hunk of P&G’s $1 billion transportation budget, and P&G will move almost all of its North American freight through Transplace. They pointed out, however, that the multinational manufacturer is probably already moving this much freight through Transplace’s founders and 5,000 member carriers today. “The deal represents a change in the way P&G is managing its transportation needs rather than a wholesale shift to new carriers,” observes the publication.
Other big-name Transplace customers include Frito-Lay, Nestle, the May Co., Michelin and J.C. Penney, but analysts believe the P&G deal is much larger.