Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Rush Expands Gulf Coast Peterbilt Network With Louisiana Acquisition

The expanded Rush network gives fleets additional sales, service, leasing and collision repair support across Louisiana's major trucking markets.

Photo of truck dealership with pond in foreground

Baton Rouge, Louisiana, is home to one of the new Rush Truck Centers locations following the acquisition.

Credit:

Rush Enterprises

2 min to read


Rush Enterprises is expanding its Peterbilt dealer network in the Gulf Coast region with the acquisition of Peterbilt of Louisiana and the formation of a Gulf South Region.

The acquisition adds five full-service Peterbilt dealership locations, one collision center, and one PacLease operation to the Rush Truck Centers network, which is already the largest commercial vehicle dealership network in North America, according to the company.

Ad Loading...

The transaction adds 46 service bays, more than 23,000 square feet of parts storage, and approximately 107,000 square feet of facility space to the company's footprint.

The locations, now operating as Rush Truck Centers and Rush Truck Leasing, are in Baton Rouge, Houma, Lafayette, Lake Charles and New Orleans.

U.S. map of Rush Truck Center locations highlighting the new Louisiana acquisitions

The newest Rush Truck Centers locations will benefit regional and national fleet customers operating across the Gulf Coast .

Credit:

Rush Enterprises

New Gulf South Region

The newly acquired locations offer customers a full range of commercial vehicle sales, service, parts, collision repair and leasing solutions.

Ad Loading...

The locations will operate as part of Rush Truck Centers' newly formed Gulf South Region led by Regional General Manager Mark Kanitz.

Regional and national fleet customers operating across the Gulf Coast will have improved support from Rush Truck Centers, according to the company.

The acquisition also further solidifies Rush Truck Centers’ position as the largest Peterbilt dealer group in North America.

More About Rush Enterprises

Rush Enterprises owns and operates Rush Truck Centers, with 167 locations in 24 states and Ontario, Canada, representing manufacturers such as Peterbilt, International, Hino, Isuzu, Ford, Blue Arc, IC Bus and Blue Bird.

The company offers not only sales of new and used vehicles, but also aftermarket parts, service and body shop operations, plus financing, insurance, and leasing and rental solutions.

Ad Loading...

Rush Enterprises' operations also provide compressed natural gas fuel systems (through its investment in Cummins Clean Fuel Technologies), telematics products and other vehicle technologies, as well as vehicle modification and upfitting, chrome accessories and tires.

More Equipment

Photo of electric OrangeEV terminal tractor with a Lazer Logistics trailer
Equipment•by Staff•October 6, 2026

Electric Yard Tractors Move Beyond Pilots

Operating-cost savings have overtaken sustainability goals as the leading reason surveyed fleets are adopting battery-electric terminal tractors, according to new NACFE research.

Read More →
Two truck tires with a muted highway background
Maintenance•by News/Media Release•October 2, 2026

Continental Introduces New Regional Truck Tires

Continental says its new Generation 5 steer and drive tires for regional operations offer longer tread life, with estimated mileage gains of 22% and 19%, respectively.

Read More →
Interior of freight cargo trailer or body with translucent roof letting in daylight
Equipment•by News/Media Release•October 1, 2026

Tekmodo Introduces CargoBright Brand for Translucent Trailer Roofs

CargoBright is designed to diffuse daylight across the cargo area while performing as a working vehicle roof.

Read More →
Ad Loading...
White Tesla Semi electric truck on display on a show floor
Equipment•by Staff•September 30, 2026

Fleet Economics Shape Electric Truck Outlook

ACT Research expects costs, charging infrastructure, and technology improvements to drive zero-emission commercial vehicle adoption as federal regulations and incentives retreat.

Read More →
Red highway tractor pulling white trailer with red logo identifying Kodiak.
Equipment•by News/Media Release•September 28, 2026

Kodiak Targets Dallas–Houston for Driverless Trucks

The company says its autonomous trucks are completing the I-45 run without a safety observer taking control. It plans to remove the observer by the end of 2026.

Read More →
Red kodiak autonomous truck with trailer driving through Fresno arch
Equipment•by News/Media Release•September 25, 2026

Kodiak Hauls Produce in California Autonomous Truck Pilot

Kodiak AI and DTL Transport have begun hauling produce between Fresno and Los Angeles under California’s new rules for testing heavy-duty autonomous trucks. A safety driver remains behind the wheel.

Read More →
Ad Loading...
Illustration of a Freightliner used truck emerging from a SelecTrucks shop, with graphics saying "For Sale" and colorful cubes with math symbols
Equipment•by Lauren Fletcher•September 22, 2026

Used-Truck Remarketing Math Is Changing

Used-truck value is no longer just a concern at trade-in. Decisions made throughout a truck’s first life can influence what it’s worth years later.

Read More →
Video still of Volvo's Duane Tegels explaining the Volvo D13 diesel engine for EPA 2027 emissions
Equipment•by Deborah Lockridge•September 16, 2026

How Volvo Updated Its D13 for EPA 2027 [Watch]

Volvo’s updated D13 promises lower emissions without sacrificing performance or fuel economy. Take a closer look at what changed inside the engine in this HDT Spotlight video.

Read More →
Photo of new Michelin drive tire
Equipment•by News/Media Release•September 15, 2026

Michelin Tire Improves Efficiency and Durability for Regional Fleets

The Michelin X Multi Energy D2 is a regional haul drive tire engineered to help fleets improve fuel efficiency, durability and traction in demanding stop-and-go operations.

Read More →
Ad Loading...
Presentation slide showing ZF's North American market growth
Equipment•by Deborah Lockridge•September 10, 2026

ZF Expands Commercial Vehicle Push in North America

ZF is expanding its North American commercial-vehicle presence with new transmission applications, electrification, trailer technology and autonomous-driving systems.

Read More →