Pilot Travel Centers says it plans to be the first to carry diesel exhaust fluid (aka urea), needed for most 2010 truck engines, at the pump.

The company's initial rollout plans call for the fluid to be economically available in bulk at more than 100 Pilot Travel Center locations nationwide beginning in mid-to-late 2009. (Pilot has more than 325 owned or licensed retail interstate locations in 40 states.)

Pilot says its decision to offer diesel exhaust fluid "at the pump" will maximize affordability and convenience for truckers and is one of the final infrastructure elements to be put into place for truck fleets and
owner-operator customers planning to use SCR emissions control technology to meet 2010 emissions standards. The company's commitment ensures supplies of the fluid will be conveniently available during normal fuel fill ups by truck drivers anywhere in the country, and will help to lead the way for new 2010 SCR-equipped trucks to run at near-zero emission levels.

In addition to offering diesel exhaust fluid "at-the-pump" at more than 100 locations, all Pilot Travel Centers will carry pre-packaged top-off quantities of the fluid for SCR-equipped trucks.