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Navistar Delivers 15 DuraStar Hybrids to Beverage Distributor

The streets of southeast Michigan have just become a little greener, thanks to Navistar's recent delivery of 15 International® DuraStar Hybrid beverage tractors to area beverage distributor Powers Distributing Co.

by Staff
April 20, 2009
2 min to read


The streets of southeast Michigan have just become a little greener, thanks to Navistar's recent delivery of 15 International® DuraStar Hybrid beverage tractors to area beverage distributor Powers Distributing Co.


Powers Distributing, a Michigan-based, family-owned company, purchased the trucks through Tri-County International Trucks Inc., Navistar's franchise dealership for southeast Michigan. It is the largest order to date of International's new hybrid beverage tractor by a beer distributor.

With the DuraStar Hybrid beverage tractor, the distributor will slash its diesel use on 15 routes by more than 25 percent, or approximately 12,500 gallons per year. In addition to the recent International DuraStar Hybrid purchase, Powers Distributing already has a fleet of nearly 50 trucks that were switched to biodiesel in 2008. Those older biodiesel trucks take another 10,000 gallons of diesel off the roads annually.

In addition to reducing fuel use by up to 40 percent, the International DuraStar Hybrid also reduces greenhouse gas emissions. Overall, the International DuraStar Hybrid emits up to 33 percent fewer hydrocarbon emissions and 35 percent fewer nitrogen oxide emissions compared with standard diesel trucks.

The International DuraStar Hybrid features an integrated hybrid power-train solution jointly developed by Navistar and Eaton Corporation. The trucks employ a hybrid technology that includes a 60-horsepower electric motor and 460-volt batteries, supplementing a MaxxForce DT 244-horsepower engine that runs on a biodiesel mix of up to 20 percent. The hybrid-electric system recovers energy during braking and can add power back into the driveline during starts and acceleration.

Established in 1939, Powers Distributing was one of the first Miller Brewing products distributors in Michigan. Today, Powers delivers more than 100 quality Michigan and international beverage products to more than 2,600 retailers and customers in Oakland and Macomb counties. Powers also employs more than 210 people, making it one of Oakland County's leading job providers. Its trucks cover 700,000 miles a year, delivering more than 5 million cases of a wide range of beverages to retail customers in southeast Michigan.

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