Michelin Launches Thank You Campaign for Drivers on Social Media
Michelin North America will mark the holiday season with a #KeepThanksMoving conversation in social and digital media that will celebrate these millions of unsung and often unseen heroes and encourage people everywhere to share their own appreciation via Twitter or Facebook.
by Staff
November 26, 2015
2 min to read
As Americans enjoy the food, gifts and get-togethers that are the hallmarks of the holiday season, Michelin invites everyone to take a moment and salute the season’s unsung heroes, commercial drivers. These are the people who spend countless hours on the road and in the fields, working in jobs that span everything from farming, emergency response and public transit to shipping, package delivery and trucking.
Michelin North America will mark the season with a #KeepThanksMoving conversation in social and digital media that will celebrate these millions of unsung and often unseen heroes and encourage people everywhere to share their own appreciation via Twitter or Facebook.
Ad Loading...
“As you bustle from store to store and gather with family and friends, please take a minute this holiday season to think about the many people who help move the jolly, jingle and scrumptious morsels that help make your family’s holiday memories across the miles and keep the roads and highways safe,” said Ralph Dimenna, chief operating officer for Michelin Americas Truck Tires Division. “These are the ones who ‘keep thanks moving’ under all kinds of weather and driving conditions. Let’s show them how grateful we are for all they do.”
Consider these “moving” facts from across the United States:
300,000 farmers spend 10 or more hours a day working 2.2 million farms
3.4 million truck drivers haul across billions of miles annually
300,000 maritime workers handle 30 million shipping containers annually
650,000 bus drivers transport people to and from school and work
1.3 million package-delivery workers on the road 365 days of the year
1.1 million local fire fighters and 826,000 EMS workers respond to emergencies
More than 250,000 workers clear the snow and ice from our roads
Ad Loading...
#KeepThanksMoving continues Michelin’s long history of supporting drivers and being a good member of the communities in which its employees live and work. Join the conversation and share your thanks for how commercial drivers help make the holidays memorable by posting public comments on Twitter using the hashtag #KeepThanksMoving and include @MichelinTruck, @MichelinTweel1, or @MichelinAG and on Facebook MichelinTruck, MichelinTweel or MichelinUSA.
Each week, from Nov. 16 to Dec. 31, 2015, Michelin will recognize the most compelling posts in each category for individuals who demonstrate outstanding community involvement. These seven individuals will receive a Michelin-branded 12-Volt Cooler/Warmer by Koolatron and a certificate for a pair of Justin Work Boots. Participants can also download a thank you card from Michelinmedia.com to give to special workers in their community. Official contest rules are posted on Michelinmedia.com.
Cargo theft rings plant operatives as drivers inside legitimate, fully vetted carriers, then execute coordinated thefts that look like a traditional straight theft from the outside.
ATA’s Women In Motion Council and Trucker Path highlight three truck stops that meet all seven safety-focused criteria and rank highest among female drivers.
Western Star is expanding its Star Nation Experience in 2026, adding new competitions and dealer participation to highlight operator skills and promote careers in trucking.
CarriersEdge announced the 2026 Best Fleets to Drive For overall winners, with Crawford Trucking, Fortigo Freight Services, and FTC Transportation receiving top awards.
The Department of Labor plans to expand Pell Grant eligibility to some shorter workforce training programs, a move the American Trucking Associations said will help strengthen commercial driver training schools and diesel technician training programs.
For an industry that has watched this issue go back and forth for years, the independent contractor proposal marks the latest swing in the regulatory pendulum.
America’s Service Line adopted Link’s SmartValve and ROI Cabmate systems to address whole-body vibration, repetitive strain, and driver turnover. The trucking fleet is already seeing measurable results.
