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Iowa80.com Redesigns Its Web Site

Iowa80.com, the mail order and e-commerce division of Iowa 80 Group Inc., Walcott, Iowa, has launched a completely redesigned e-commerce web site for its trucking accessories, apparel and gifts

by Staff
October 13, 2003
2 min to read


Iowa80.com, the mail order and e-commerce division of Iowa 80 Group Inc., Walcott, Iowa, has launched a completely redesigned e-commerce web site for its trucking accessories, apparel and gifts.

"We are very excited about this new site. We are now able to offer the professional driver more options and a faster, easier way to find what they need for their truck," says Heather DeBaillie, marketing manager.
Iowa80.com’s new web site allows drivers to shop by truck make or by viewing universal accessories. There’s also an online gift shop featuring apparel and gifts for all of the major truck brands, Caterpillar, CAT Scale, Harley Davidson and more. The new site includes a wish list feature, giving drivers the opportunity to save items that they like and want to purchase at a later date. The wish list can also be e-mailed to friends and family who may be in need of gift ideas.
The use of expanded drop-down menus on the site makes it easier for drivers to pinpoint what they are looking for faster by eliminating time spent waiting for pages to load. The new search feature also lets drivers search by product name or by specific catalog item number.
"We know that drivers' time is limited, so all of these features are designed to make their shopping experience faster and more enjoyable," says DeBaillie.
The Iowa80.com toll-free number is listed on every page of the web site so if drivers see something they would like to purchase -- but would rather order over the phone -- they still have that option. Personal shoppers are also available to speak with to help drivers with custom orders or product questions.
Iowa80.com’s web site can be visited at www.iowa80.com.

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