International Truck and Engine and Irwin Industrial Tools have announced the start of the Rule the Road Giveaway

, a national promotion beginning April 1 and ending December 25. The grand prize is a one-year lease of an International CXT pick-up truck for one dollar. Other top prizes include NASCAR race weekend packages, Irwin toolkits and miniature remote-controlled International CXT replicas.
Built on the same platform as dump trucks and snowplows, the International CXT is a derivative of a 20-ton hauler and other International severe-duty trucks used by construction, government and waste industries. The vehicle hauls three times the payload of consumer pick-up trucks, has all-wheel drive and uses air brakes. The CXT has towing, dumping and tilt bed capability. It also features a crew cab which seats five; the cab can be customized with details such as paint color, air seats and flat screen televisions.
Contest entrants can see the truck on display at retail sites and special events in the coming months. Representatives from Irwin Tools plan to tour the country in International CXTs to showcase Irwin’s line of tools. Irwin brands include Vise-Grip locking tools, Strait-Line marking tools and Irwin saw blades and drill bits.
Contest winners will be announced at the 2006 World of Concrete Show. For more information and entry forms, go to www.ruletheroadgiveaway.com.