The organizers of Heavy Duty Aftermarket Week 2010 have announced topics for the workshops and business and technical theater topics, which revolve around the conference's theme of "Achieving Success in a Changing Environment."
The event will take place Jan. 18-21 at the Mirage in Las Vegas.

The sessions, which are tailored specifically to heavy-duty distributors, are designed so distributors can take home the information and apply it successfully to their operations.

The eight education sessions include:

• The All-New Heavy-Duty Aftermarket Forum and Industry Forecast
• Promoting Your Value Proposition to Your Customers and Prospects
• Finding Cash in Your Business
• Sales Has Nothing To Do With Selling
• Green Truck Technology/Hybrids, & Shop Profitability
• Right Here, Right Now Aftermarket Opportunities for DEF and Particulate Trap Service
• Maximizing Profits with Effective Benchmarking
• Making Sense Out of Technology

Heavy Duty Aftermarket Week is the largest North American gathering of the independent heavy-duty industry. More than 1,400 managers and executives from 17 countries - including distributors, manufacturers, service providers, educators and media - attended the 2009 conference in Orlando. An even larger group is expected for the 2010 event.

HDAW is presented by a joint operating committee composed of industry leaders from American Council of Frame and Alignment Specialists (ACOFAS), Commercial Vehicle Solutions Network (CVSN), Heavy Duty America (HDA), Heavy Duty Distribution Association (HDDA), Heavy Duty Manufacturers Association (HDMA), APRA's Heavy Duty Remanufacturing Group (HDRG), International Truck Parts Association (ITPA), Overseas Automotive Council (OAC), Power Heavy Duty, Service Specialists Association (SSA), Truck Pride, Truck Frame and Axle Repair Association (TARA) and Vipar Heavy Duty.

More info: hdaw.org