Goodyear Introduces Tires-as-a-Service Program for Fleets
Goodyear has introduced a subscription-based, Tires-as-a-Service program designed to reduce total cost of ownership for fleets.

Goodyear said its tires-as-a-service solution contributed to a nearly 80% reduction in emergency vehicle breakdown events for pilot fleets.
Photo: Goodyear Tire and Rubber Company
The Goodyear Tire & Rubber Company has announced the launch of a tires-as-a-service offering for commercial fleets. Goodyear said the new program has helped major fleets in the U.S. and Europe to lower costs and reduce vehicle breakdowns.
The new tires-as-a-service program combines the company’s tires, proven predictive insights and service footprint in one, subscription-based solution.
Building on the company’s Total Mobility program, Goodyear will manage end-to-end tire service on behalf of its customers.
Total Mobility Evolution
Available for commercial and last-mile delivery fleets in the U.S. and Europe, Goodyear said its tires-as-a-service offering can help save time and improve total cost of ownership through outsourced tire management from this subscription-based solution.

Graphic: Goodyear Tire and Rubber Company
The program is designed to increase uptime, reduce vehicle breakdown events, decrease fuel consumption and more.
In recent pilots, Goodyear said the tires-as-a-service solution helped reduce total cost of ownership for fleets. The program contributed to a nearly 80% reduction in emergency vehicle breakdown events and a 100% reduction in customer-owned inventory for a last-mile delivery fleet operating in the U.S.
Similarly, Goodyear’s new subscription helped a commercial fleet in Europe experience a nearly 50% reduction in emergency breakdown events and up to 4% reduction in fuel consumption compared to the prior year.

Graphic: Goodyear Tire and Rubber Company.
“Goodyear’s tires-as-a-service offering is an evolution of our Total Mobility offering, providing a new solution for customers who require end-to-end tire management. It extends Goodyear products, services and solutions by providing one comprehensive, worry-free subscription,” said Gregory Boucharlat, vice president, Goodyear Tires-as-a-Service. “We have already demonstrated that leveraging this solution can help fleet managers realize untapped value, and we look forward to expanding it to new customers.”
Key features of the pay-per-mileage subscription include:
Premium Goodyear tires equipped with tire intelligence technology to generate proactive insights
Continuous, 24/7 tire monitoring and data collection from every tire
Proactive alert management and service coordination
Halo Tire Inflator, a self-powered automatic tire inflation system installed on applicable wheel ends (through an exclusive agreement with Aperia Technologies)
Access to Goodyear’s service network to dispatch technicians whenever needed.
More Fleet Management

July Imports Poised to Set Container Record
The National Retail Federation projects July container imports will surpass the pandemic-era record as shippers frontload freight ahead of expected August tariff increases.
Read More →
HDT Announces 2026 Truck Fleet Innovator Finalists
From AI and fleet electrification to safety, operations, and leadership, these HDT Truck Fleet Innovator finalists are changing how trucking gets done.
Read More →
Van Spot Rates Top Contract Rates for First Time Since 2022
There’s more good economic news for the North American trucking industry according to the latest Truckload Volume Index report from DAT.
Read More →
Carrier Transicold Extends Refrigerated Trailer Life
Fleet Refresh enables refrigerated fleets to replace aging transport refrigeration units instead of entire trailers, while adding Lynx Fleet telematics and BluEdge service coverage.
Read More →
FTR Says Freight Rates Surged in May
FTR's Trucking Conditions Index surged to a record high in May, the analytics firm reports.
Read More →
Meet HDT's Truck Fleet Innovators at Heavy Duty Trucking Exchange
Heavy Duty Trucking Exchange brings fleet managers and suppliers together for the deeper conversations that lead to ideas, partnerships, and solutions. Time is running out to apply for HDTX, September 23-25.
Read More →
Enhance Fleet Performance with High-Efficiency Auxiliary Power Units
Drive sustainable cost savings while increasing driver comfort during short- and long-haul logistics operations.
Read More →
Is Your Parts Procurement Process Reactive or Proactive?
Ready to revamp your parts procurement process? Learn how now with “Strategic Parts Purchasing: A Process Checklist”
Read More →
What Trucking Events are Happening in 2026?
Looking for trucking-related conventions, expos, and other events? Heavy Duty Trucking has developed this list of national and larger regional trucking shows and events.
Read More →
Truckload Rates Keep Rising as Tight Capacity Fuels Freight Market Recovery
Spot and contract rates continued climbing in May and June, not because freight demand is surging, but because fewer trucks and drivers are available.
Read More →

